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To: Kevin Clarke who wrote (96205)11/15/2001 10:19:19 PM
From: Jim Bishop  Read Replies (1) | Respond to of 150070
 
ESIM interesting site and idea.



To: Kevin Clarke who wrote (96205)11/16/2001 11:26:51 AM
From: Kevin Clarke  Respond to of 150070
 
YAHOO Showing Institutions own 22% of ESIM float...eom



To: Kevin Clarke who wrote (96205)11/20/2001 11:09:33 AM
From: Jim Bishop  Respond to of 150070
 
ESIM down so far today, has Nikon news

e-SIM's New LiveManuals Online Tutorials Allow Nikon Consumers to More Fully
Interact With Their Favorite Nikon Products; New Feature Makes Learning to Use
New Cameras Easy, Fun

JERUSALEM, Nov 20, 2001 (BUSINESS WIRE) -- Nikon, the world leader in
photography, today introduced e-SIM's (NASDAQ:ESIM) LiveManuals to its product
information site NikonUSA (http://www.nikonusa.com), empowering consumers with
the ability to learn even more about how to use a Nikon digital camera.

Designed to function as an interactive online instruction booklet, each
LiveManual offers consumers visual product demonstrations on how to use the
camera, complete with multiple product views, clickable camera features and a
guided tour of the product and its functions. And because Nikon recognizes that
not all consumers learn the functionality of a digital camera or how to use
their digital cameras in the same manner, the new addition of LiveManuals serves
as a great supplement to the traditional black-and-white instruction book and
lets customers experience each camera and its exclusive features in a hands-on,
fullcolor, multimedia environment.

The Nikon Coolpix 995 and the Coolpix 775 are the first cameras on Nikonusa.com
to feature the LiveManuals interactive product simulation.

"LiveManuals are a great addition to the site and truly make mastering our
cameras much easier for our consumers," said Tracy Mack-Jackson, Manager of
Internet Programs at Nikon Inc. "LiveManuals make learning to use a digital
camera a hands-on experience -- it's like having an expert right there in your
living room, walking you through everything you need to know about your camera.
This is a great tool for consumers to learn about their new camera and for those
who want to see a demonstration of a camera's features before they go out to
make the purchase."

LiveManuals make learning to use a Nikon digital camera simple for any user. The
new feature gives Nikon consumers the ability to receive a personalized, live
product demonstration and tutorial as often as necessary, and in the privacy of
their own home, without having to rely merely on the instruction book that comes
with the camera. LiveManuals serve as a valuable resource whenever a new
question arises about a camera or its capabilities.

Each LiveManuals product sample is accompanied by a guided tour that provides a
complete breakdown of each camera and its capabilities, as well as helpful tips
on how to maximize the potential of the camera. The tour content covers simple
topics such as camera introductions and digital photography basics for new users
and continues through more advanced subjects such as image quality and file
size. Consumers control the pace of the tours and can revisit any segment at any
time for clarification.

Nikon will continue to implement new LiveManuals on NikonUSA.com for future
products.


About Nikon

Nikon Inc., the world leader in precision optics, 35mm and digital imaging
technology, is recognized for setting new standards in product design and
performance in consumer and professional photographic equipment. Nikon Inc.
distributes the Nikon Total Imaging System of consumer and professional 35mm
film and digital SLR cameras, Nikkor optics, Speedlights and System Accessories;
Advanced Photo System cameras; 35mm compact cameras; Coolpix(R) compact digital
cameras; Coolscan(R) digital film scanners; Nikonos(R) underwater photographic
systems; and Nikon sports and recreational optics. The company plays an active
role in supporting aspiring and advanced photographers through a variety of
organizations, educational programs, events and workshops. For product
information, contact Nikon at (800) NIKON-UX or visit nikonusa.com,
which links all levels of photographers to the web's most comprehensive photo
learning and sharing communities.


About e-SIM

Founded in 1990, e-SIM Ltd. (http://www.e-sim.com/) (NASDAQ:ESIM) is the leading
provider of advanced simulation technology for product development, web-based
customer support and marketing. e-SIM's simulation technologies build off its
RapidPLUS line of software products that enable product designers and engineers
to expedite the concept-to-market life cycle by easily creating simulated
computer prototypes that are fully functional, interactive and behaviorally
identical to the manufactured products and systems. e-SIM's proprietary
technology enables the creation and distribution of electronic LiveManuals,
"virtual products" that look and behave like real products, over the Internet or
intranet. e-SIM's customer support web service, LiveManuals
(http://www.livemanuals.com), featuring its proprietary product simulations from
multiple manufacturers, interactive user manuals, personal product folios for
easy reference, comprehensive manufacturer support information and extended
warranties.


CONTACT: e-SIM Ltd.
Media:
Shaindy Babad, +972 2 587 0774
Shaindy@e-sim.co.il
or
Investors:
Yaron Eldad, +972 2 587 0770
Yaron@e-sim.co.il

URL: businesswire.com
Today's News On The Net - Business Wire's full file on the Internet
with Hyperlinks to your home page.

Copyright (C) 2001 Business Wire. All rights reserved.

-0-


KEYWORD: ISRAEL INTERNATIONAL AFRICA/MIDDLE EAST
INDUSTRY KEYWORD: COMPUTERS/ELECTRONICS
ELECTRONIC
GAMES/MULTIMEDIA
SOFTWARE
PRODUCT
SOURCE:
e-SIM
Ltd.

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