To: 49thMIMOMander who wrote (16667 ) 11/20/2001 10:46:59 AM From: elmatador Read Replies (1) | Respond to of 34857 Will the PDA steal the Thunder of MMS? Compaq says it will! Compaq Claims Lead in Multimedia Messaging Race By Brian McDonough Wireless NewsFactor September 19, 2001 The more robust multimedia capabilities of PDAs could drive consumers to MMS adoption in greater numbers in the short term. In the long term, there is the possibility of convergence between the phone and the PDA. Compaq (NYSE: CPQ) and CMG Wireless Data Solutions have unveiled what they call the industry's first end-to-end, GPRS (general packet radio service) multimedia messaging service. People have been talking about this sort of thing for a while. It's the all-text, haiku-length SMS (short message service) expanded to include bandwidth-sucking color images, video and audio attachments to data messages. Early versions of such powerful multimedia messaging services (MMS) already have been seen in Asia, but Compaq and CMG said theirs is the real deal. "We're demonstrating it next week in London at the Mobile Commerce World expo," Robbie Crittal, Compaq's manager of partner operations, told Wireless NewsFactor. "We expect it to be live with an operator by the end of the year." A D V E R T I S E M E N T Heavy Lifting Required It will take some heavy-duty equipment to handle MMS. Compaq said its iPAQ Pocket PC, with the right software and GPRS wireless connectivity, is ready to go, and the company has the technology at the back end as well. For Compaq, the idea is to make the most of its wide range of technology products. Compaq and CMG point to the huge success of SMS in Europe and Asia as proof of concept. If simple bursts of text can account for up to 20 percent of some UK operators' revenue, surely the robust capabilities of MMS will find an eager user base. Yet SMS is a phone phenomenon, and -- at least at this stage of the new joint solution -- it's a PDA (personal digital assistant) that's being touted as the ideal end device. "When you get to the color video and graphics needs [of MMS], you need the PDA," Crittal said. Business, Pleasure Connection The PDA has been mostly a business device, though business users are famous for becoming equally dependent on the gizmos in their personal lives. The handset has become the device for wireless fun, and for the youth sector that is a cornerstone of consumer wireless use. Crittal said that the more robust multimedia capabilities of a device such as the iPAQ could drive consumers to adoption in greater numbers in the short term. In the long term, he pointed to the possibility of convergence. "In the future, will there be a difference between the phone and the PDA?" he wondered. Will the PDA steal the thunder of MMS: COmpaq says it will. Compaq and CMG will collaborate on global marketing for the MMS offering, though Crittal said CMG will mostly carry the ball in that regard, and a Compaq spokesperson hinted at a few surprises down the road. "AT&T Wireless is rolling out GPRS in select U.S. markets, such as Seattle," he noted. "Stay tuned for similar announcements for U.S. markets within a couple months, if not sooner."