To: Joe Copia who wrote (2 ) 12/10/2001 1:39:17 PM From: Skywatcher Respond to of 29 Equity Firm Scoops Up Carvel By Jeffrey Goldfarb NEW YORK (Reuters) - Roark Capital Group, a private equity fund, paid $48 million for a majority stake in regionally renowned ice cream maker Carvel Corp. -- best known for its ''Fudgie the Whale'' and ``Cookie Puss'' ice cream cakes. Founded in 1934, Carvel is one of the oldest names in the ice cream business, with kids all over the northeast United States having grown up with TV pitches by gravelly voiced founder Tom Carvel. The ice cream business has been hot of late with Unilever paying $324 million for Ben & Jerry's last year and Swiss food giant Nestle expected to buy the 50 percent stake of Haagen-Dazs owned by partner Pillsbury, which was recently acquired by General Mills (NYSE:GIS - news). Another brand, Friendly Ice Cream Corp. (AMEX:FRN - news), has been unable to find enough funding to complete an anticipated refinancing. Carvel also has its problems, experts said. Carvel, based in Farmington, Connecticut, has about 400 franchises that serve cones and shakes around the country -- including at stadiums and theme parks. In the early 1990s, Carvel began selling its cakes in supermarkets nationwide, which cut deeply into its franchise businesses. Carvel cakes, which come in an array of seasonal flavors, are now available in about 5,000, or one-quarter, of the country's supermarkets. However, Carvel's finances have been melting away in recent years, one expert said. ``Anybody who really wants to improve the company would improve the quality of the product and the quality of the relationship with the franchisees,'' said Malcolm Stogo, an ice cream industry consultant based in Riverdale, New York. Stogo said Carvel's hard ice cream isn't as tasty as its competitors' because it's made with only 10 percent butterfat. Baskin-Robbins uses about 13 percent butterfat and Ben & Jerry's uses about 16 percent, Stogo said. Roark Capital said it intends to expand the Carvel brand into new regions of the country. Roark ``is uniquely qualified to leverage Carvel's strong brand name to achieve its true growth potential,'' said Chris Stadler, a member of the management committee at Investcorp, which will maintain a minority stake in Carvel after selling convertible preferred stock to Roark. ``Roark probably overpaid and there are probably a lot of problems in that company that no one knows about,'' Stogo said. This is one of IPT's Partners that started the current runup... CC