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Politics : Formerly About Applied Materials -- Ignore unavailable to you. Want to Upgrade?


To: StanX Long who wrote (56847)12/4/2001 3:28:35 AM
From: StanX Long  Read Replies (1) | Respond to of 70976
 
Go Apple Go.
Stan

Apple's Time to Grow
Computer Maker Expanding In Downturn

washingtonpost.com

By Nicole C. Wong
Washington Post Staff Writer
Tuesday, December 4, 2001; Page E01

True to its contrarian style, Apple Computer Inc. in recent months has had an entirely different idea about how to weather the economic downturn that has prompted its competitors to retrench and hunker down.

While Gateway Inc. is closing some of its namesake computer outlets, Apple is sticking to plans to launch 25 stores; the latest opened last weekend in Clarendon, its second in Northern Virginia. The chipmaker Intel Corp. may be getting out of the business of making PC cameras and digital music players, but Apple decided to do the opposite, releasing its first portable MP3 player.

Analysts say the strategy can be risky at a time when home computers are increasingly regarded as commodities, and buyers have lost some of their enthusiasm for purchasing cutting-edge gadgets. But then, Apple has never been one to follow convention.