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Strategies & Market Trends : Technical analysis for shorts & longs -- Ignore unavailable to you. Want to Upgrade?

To: Johnny Canuck who wrote (35719)	12/31/2001 12:57:02 AM
From: Johnny Canuck	Read Replies (1) \| Respond to of 69744

Procter & Gamble (PG 80.50) This consumer products giant makes everything from Pampers to Tide to Pringles to Crest. Earlier this month, the company guided higher for DecQ. It's not just sales growth as P&G affirmed its operating margin will improve 50 to 100 bp. P&G has refocused on its core categories: big brands, big countries and big customers. With big being the operative word. This leads to huge operating efficiencies, boosting margins. Also, the company is known for its ability to leverage its size for prime placement in stores and can price below many competitors. In the spring, P&G sold off as management changes and poorly executed strategies began to worry some long term bulls. Guess what? The stock is near a new 52-wk high. Granted, it's still considerably off the $115 level seen in early 2000, but give it time. P&G is a great company for anyone looking to park money for the long term. Bottom Line: It's a big technical positive that the stock moved above $80. It appears poised to get back on its slow steady march higher. We like it for its leading brands and we believe over the next 12-18 months it should get back to its all time high again. All in all, it's an excellent company that ran into some turbulence, but it appears management has righted the ship.