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Strategies & Market Trends : Joe Copia's daytrades/investments and thoughts -- Ignore unavailable to you. Want to Upgrade?


To: Joe Copia who wrote (24387)3/27/2002 10:01:21 AM
From: Joe Copia  Respond to of 25711
 
XRMD news looks strong!

``Tyson -- Lewis, the Fight of the Century'', June 8, 2002 Memphis; Major
Sponsorship Opportunity Negotiable in XRMD'S LMM v2.0


Business/High-Tech Editors, Sports/Entertainment Writers

NEW YORK & VANCOUVER, British Columbia--(BUSINESS WIRE)--March 27,
2002--XRAYMEDIA.COM INC., (OTCBB:XRMD) the leading Internet real-time
negotiating technology provider to the media industry is excited to
report that it has secured rare exclusive and non-exclusive integrated
advertising sponsorship opportunities for the "fight of the century"
between WBC and IBF Champion Lennox Lewis and badboy of boxing Iron
Mike Tyson on June the 8th, 2002 in Memphis, Tennessee, and is
negotiable in real-time through the XRAYMEDIA LMM v2.0 located at
www.xraymedia.com.

About the "TYSON -- LEWIS MEGAFIGHT"

Media reports say that Lewis, who will defend his IBF and WBC
world titles, and Tyson, the former world heavyweight champion, could
earn around $17.5 million each, with the fight itself set to become
the richest ever. Reports also claim that the contest was revived when
television network Showtime guaranteed the $12.5 million site fee,
which will enable the pair to step into a ring at Memphis, Tennessee's
20,000-seater Pyramid Arena. Among torrid media frenzy and
controversy, both fighters' camps had been given a deadline of Monday
to sign contracts for the world heavyweight title bout billed as the
"fight of the century." HBO, Lewis's contract holder and Showtime
being Tyson's, are cooperating on the telecast, bringing in 150-180
million viewers.

Sponsorship Elements include:

A) On-Air (International Telecast on Pay-Per-View)

1) Exclusive company branding in "your product" countdown
infomercial looped before event, 2) Exclusive open and close the
fight: "Brought to you by; your company slogan is here", 3) 150-180
Million Viewers.

B) Online (Exclusive branding on Internet video distributed
through sites through major international portals and ISPs)

1) Exclusive daily insiders view via streaming media, from both
fighters camp everyday for 30 days leading up to the fight, 2) the
actual event immediately following the telecast FOR ASIA AND EUROPE,
3) the actual event 90-120 days following the telecast FOR U.S.

About XRAYMEDIA and its Live Media Marketplace v2.0

XRAYMEDIA's Live Media Marketplace offers buyers and sellers of
media the opportunity to negotiate and secure the optimum market price
for any given inventory. The system provides private and secure,
one-on-one and one-to-many negotiations while dynamically loading and
matching inventory changes and instantly updating new opportunities,
all without compromising the seller's proprietary pricing information
or identity if they so choose. All media trading activity takes place
on the user's own private 'Media Trading Floor,' which is comprised of
the user's own private media orders, media matches, viewing options,
information sources and private exchange. It provides the most
powerful and cost effective means for offering, tracking and
negotiating media inventory for sale.

You should not place undue reliance on forward-looking statements
in this press release. This press release contains forward-looking
statements that involve risks and uncertainties. Words such as "will",
"anticipates", "believes", "plans", "goal", "expects", "future",
"intends" and similar expressions are used to identify these
forward-looking statements. Actual results could differ materially
from those anticipated in these forward-looking statements for many
reasons, including the risks we face as described in this press
release. For further information about XRAYMEDIA.COM INC., please
refer to its Form 10-ksb filed with the Securities and Exchange
Commission and available on the SEC website at www.sec.gov.

--30--KK/se*

CONTACT: XRAYMEDIA.COM, INC.
Raymond C. Dabney, 888/777-0658
raymond@xraymedia.com
or
XRAYMEDIA.COM, INC./MKPR
Meir D. Kahtan, 212/699-6065
mkahtan@rcn.com