To: Softechie who wrote (46565 ) 4/3/2002 4:33:44 PM From: LTK007 Respond to of 99280 and the news isn't anymore than Michael's usual "in spite of market softness" babble Dell Says Sharpening Customer Focus, Operating Efficiency are Extending Advantage in Midst of Industry Softness, Uncertainty Company Will Reaffirm First-Quarter Earnings Guidance at Thursday Analyst Meeting NEW YORK--(BUSINESS WIRE)--April 3, 2002-- More and more customers, including purchasers of server and storage systems, are choosing Dell (Nasdaq:DELL - news) for computing products and services. Customers are increasingly responding to direct, one-to-one relationships and the value from leading efficiency and quality. Those will be primary messages to investors, analysts and reporters Thursday at Dell's spring analyst meeting here. Meeting remarks start at 8:30 a.m. (ET) and will be accessible through a ``live'' audio Webcast, with supporting material, at www.dell.com/investor/. Dell will reiterate its earnings guidance of 16 cents per share for the fiscal first quarter, which ends May 3. Dell said in mid-February that Q1 unit volumes and revenue could be down 3 to 5 percent sequentially. The company now believes revenue might be down only about 2 percent, reaching about $7.9 billion. Kevin Rollins, Dell's president and chief operating officer, said the company is using broad, fundamental operating advantages to profitably win and deliver value to customers in the midst of industry softness and change. ``Component costs fell at an unprecedented rate last year, and we gained significant new business from passing those declines to customers more rapidly than anyone,'' said Mr. Rollins. ``Supply costs have flattened somewhat, but our competitive advantage has not. ``We've stepped up our pursuit of internal cost reductions through still-higher levels of quality and efficiency. The total opportunity to lower costs -- in areas such as product design, warranty expenses, manufacturing and call-center management -- is even greater this year than last.'' About Dell Dell Computer Corporation (Nasdaq:DELL - news), the world's most preferred computer systems company, is a premier provider of products and services required for customers worldwide to build their information-technology and Internet infrastructures. The company's revenue for the past four quarters totaled $31.2 billion. Dell, through its direct business model, designs, manufactures and customizes products and services to customer requirements, and offers an extensive selection of software and peripherals. Information on Dell and its products can be obtained at www.dell.com. Dell is a trademark of Dell Computer Corporation. Dell disclaims any proprietary interest in the marks and names of others. but we must put in boldface the notorious safe harbour part--maxSpecial note: Statements in this press release that relate to future results and events (including statements about future financial and operating performance) are based on the company's current expectations. Actual results in future periods may differ materially from those currently expected or desired because of a number of risks and uncertainties, including general economic and business conditions; the level of demand for the company's products and services; the level and intensity of competition in the technology industry and the pricing pressures that have resulted; the company's ability to timely and effectively manage periodic product transitions, as well as component availability and cost; the company's ability to develop new products based on new or evolving technology and the market's acceptance of those products; the company's ability to manage its inventory levels to minimize excess inventory, declining inventory values and obsolescence; the product, customer and geographic sales mix of any particular period; and the company's ability to effectively manage its operating costs. Additional discussion of these and other factors affecting the company's business and prospects is contained in the company's periodic filings with the Securities and Exchange Commission. -------------------------------------------------------------------------------- Contact: Dell Computer Corporation, Austin