Silicon Investor (SI) -- The First Internet Community

STOCKTALK

We've detected that you're using an ad content blocking browser plug-in or feature. Ads provide a critical source of revenue to the continued operation of Silicon Investor. We ask that you disable ad blocking while on Silicon Investor in the best interests of our community. If you are not using an ad blocker but are still receiving this message, make sure your browser's tracking protection is set to the 'standard' level.

Technology Stocks : Advanced Micro Devices - Moderated (AMD) -- Ignore unavailable to you. Want to Upgrade?

To: fyodor_ who wrote (77040)	4/13/2002 2:50:49 PM
From: tcmay	Read Replies (2) \| Respond to of 275872

Shhh! Don't tell AMD about this! "As you have probably noticed when listening to the people around you (German speakers, I'm assuming), "Athlon" isn't the best name for an international brand. Virtually all non-English speakers have at least some problems pronouncing the "th" sound (it is quite simply not present in most other languages). It isn't a coincidence that "Pentium" contains no such sounds. The same can be said of "Coca Cola", "Pepsi", "Panasonic", "Sony", "Energizer" etc. Sure, there are a few here and there that are far from perfect, but why start yourself off with an obvious (and easily avoidable) handicap?" Please don't tell AMD about this! One of the best things about the "Athlon" name is hearing people from other parts of the world mispronounce it as "Ass-lon" or "Aff-lon." "You got Ass-lon?" --Tim May

To: fyodor_ who wrote (77040)	4/14/2002 4:41:49 AM
From: peter_luc	Read Replies (1) \| Respond to of 275872

fyo, ""Athlon" isn't the best name for an international brand. Virtually all non-English speakers have at least some problems pronouncing the "th" sound" Good point! OTOH: "Athlon" is pronounced in Germany as "Atlon". We have many words in our language originating from the ancient Greek language which contain a "th". And it is always pronounced as "t". Therefore, "Athlon" sounds somehow familiar to us. And I do have the impression that it sounds really good. So, "Athlon 64" might be a winner name, at least here in Germany. BTW: "Hammer" would be good, too. It has the same meaning in German as in English. We also use this word to describe something which is really, really cool and strong. Peter