To: Mike M who wrote (4164 ) 9/9/2002 12:28:30 PM From: DanZ Read Replies (1) | Respond to of 5582 I came across the following article today. The WBR program provides excellent exposure to Matrixx Initiatives, and more importantly to Zicam products. Matrixx Initiatives appears on WBR's Health Journal Television, hosted by General Alexander Haig. Multi-Media Productions (USA), Inc. announces the appearance of Matrixx Initiatives on WBR's Health Journal Television series hosted by Alexander Haig. The episode airs on U.S. public television stations, regional network affiliates, and independent carriers in over 200 major U.S. and international markets as well as on CNBC as paid programming. For specific market-by-market air dates and times, please click 63.243.37.164 for domestic distribution, click 63.243.37.164 for CNBC and 63.243.37.164 for international airings or e-mail healingm@mmpusa.com. Carl Johnson, President & CEO of Matrixx Initiatives and Dr. Brian C. Keller, Executive Vice President of BioZone® Laboratories discuss the common cold and how the Zicam® products can significantly reduce recovery time. The segment describes in detail the company's Zicam® cold remedy products as well as other applications which include allergy remedies. Health Journal Television, via PBS, the Business and Technology Network, airs regularly via satellite to medical corporations and medical universities. Distribution via HSTN (Health & Science Television Network) brings the program to approximately 650 acute care centers one to two times per day, five times per week. In addition, the show is aired on the LTCN (Long Term Care Network), which delivers educational medical programming via satellite to approximately 750 long-term care facilities. International television exposure is generated via ATV in Hong Kong twice per week in prime time to 1.9 million potential households. Thousands of International travelers view Health Journal Television on United Airlines North American, Pacific and European flights via main cabin and or in-seat multi channel viewing. WBR's Health Journal Television may also be viewed through the video on demand via Yahoo! Broadcast. at Broadcast.com's Health and Fitness section as well as at the Healthjournaltv.com website. Additionally, WBR airs on local affiliates of major television networks (ABC, CBS and FOX) throughout the United States. Health Journal Television is available on campus-wide television networks at the National Library of Medicine, Washington, DC area as well as at major universities such as the Baylor College of Medicine, New York University School of Medicine, Dartmouth Medical School, University of Texas Health and Science center plus many more distinguished schools of higher learning. Videotapes or continuing education systems (via Indiana State University) are available by calling 1-800-WBR-1032 or by visiting wbrtv.com . For inquiries please call (602) 387-5353 or visit matrixxinc.com