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To: stockman_scott who wrote (170885)9/11/2002 1:24:49 PM
From: calgal  Respond to of 176387
 
Sony Stands by PC Target Despite Sluggish Market
Wed Sep 11,10:26 AM ET

URL: story.news.yahoo.com

TOKYO (Reuters) - Sony Corp ( news - web sites) , the world's largest consumer electronics maker, said on Wednesday it would stick to its goal of selling 4.4 million personal computers globally in the year to next March despite the sluggish market.



"We have no intention at the moment of revising it," Keiji Kimura, head of Sony's mobile products company, told a news conference.

"The business environment remains harsh for personal computers in the domestic as well as global market. But we will strive to hit our target of 4.4 million."

In the first quarter of the current business year, domestic shipments of PCs in Japan fell 13 percent from a year earlier to 2.42 million units due to weak corporate and consumer demand, the Japan Electronics and Information Technology Industries Association said.

The domestic PC market saw its worst slump on record in 2001/02, during which Sony was forced to cut its annual global sales target from 3.9 million units to 3.5 million -- a target it managed to meet. In a bid to hit its original target this time around, Sony plans to launch a series of new PC models from mid-September that feature a wireless connector between the PC and the user's television.

That function would allow people to use their television to watch TV programs recorded and stored in the PC, or to use their stereo to play music also kept in the computer, turning it into a home-entertainment center.