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Technology Stocks : Apple Inc. -- Ignore unavailable to you. Want to Upgrade?

To: Don Green who wrote (34960)	9/18/2002 11:53:16 PM
From: Jeff Hayden	Read Replies (1) \| Respond to of 213172

Don says, Apple can't win business when it now losing the battle for the classroom. Like a farmer Apple needs to grow and develop it's own users not try and hope, they might switch. They have mistakenly turned their back on the gaming market and are now sliding in the education market. They need to build from bottom up, not top down. The longer they wait to re-deploy their limited assets the more likely they will fail. I don't agree for a couple reasons: 1. Apple has had the lead in schools for years. They screwed-up badly last year during the selling season for schools by switching their sales model at the same time. Confusion reigned. And didn't they also change sales personnel at that time? Apple hasn't recovered from that yet, and may not. Anyway, Apple maintained a lead in schools while they lost the enterprise with the crumby leadership in-place before Jobs came back. They didn't focus on bringing out competitive products to MS's Office and Exchange servers. 2. Fathers do not want to buy their kids Macs when they feel kids must know how to use PeeCees to live in the world (I would bet Moms prefer Macs, but Dads know better, right?). It's unfortunate how pervasive and misguided that perception is. Dads go so far as to browbeat their kid's schools into converting to PCs. Apple lost most of its market share from the top down - first businesses, then families, then schools switched to PCs. So. To win schools, get the kids back, and increase share, Apple MUST get itself reseeded back into businesses with better products than offered by Wintel. Then Dads will decide their kids have to use Macs to survive in the world..... OSX is a pretty good start.

To: Don Green who wrote (34960)	9/19/2002 8:24:56 PM
From: Lambo	Read Replies (2) \| Respond to of 213172

Just a personal observation on Apple's chances in corporate and government workspaces: I am a Federal government employee, and while we do have a small number of older Macs, our spaces are inhabited by a large number of Dells and Sun workstations. However, the emergence of OSX does change things. Before, with OS 9, we had a 0% chance of buying new Macs. For our purposes, an OSX box is a truly viable alternative to a Sun system, especially given the fact we could run MS Office on it. So, even though the IT mafia still looks down on Apple systems, our chance of getting new Mac systems has now risen to about 5%. Not remarkable, perhaps, but better than what it had been. Lambo