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Strategies & Market Trends : Value Investing -- Ignore unavailable to you. Want to Upgrade?

To: Bob Rudd who wrote (15682)	10/24/2002 12:56:24 AM
From: Mark Marcellus	Respond to of 78744

Bob, I'm not necessarily looking for growth. If they can just manage the business properly and pay me a nice fat dividend, I'll be very happy. I'm not convinced that McDonald's growth days are over, but the wrong kind of growth is worse than no growth. MCD's core competency is (or should be) burgers, drinks, and fries. If they focus on that, growth opportunities will either come or not come, and either way the business will be fine. All the other stuff is a distraction. That's why it drives me crazy to hear them describe their refocusing as a "short term strategy". That's the way they should be running the business in perpetuity. I swear they should take Pret a Manger, Chipotle's, Boston Market, etc., spin them off as a unit, and put Greenberg in charge of the whole shebang. He'd probably be happier that way, and MCD would certainly be a much better company. Heck, if they did spin it off they should probably keep an equity stake, it might end up being a pretty good company.