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Technology Stocks : Nokia (NOK) -- Ignore unavailable to you. Want to Upgrade?


To: carranza2 who wrote (22838)10/26/2002 4:04:13 PM
From: Eric L  Respond to of 34857
 
Rolling Thunder

<< I find it odd, however, that no one is trumpeting the coming EDGE handsets--not the Nokia style to let an opportunity to blow its horn go by the wayside. >>

As a reader writer I'm assuming you know what the tech marcomm term "Rolling Thunder" means.

It's sort of a corollary the sales & marketing rule discouraging "opening the kimono too far, too soon." which Qualcomm seldom if ever adheres to.

Rolling thunder started on October 17, 2002 with a few simple bullets in a slide presented by Jorma Ollila, or as Bill Gates would say, "Jurma":

• Delivered EDGE-capable GSM equipment to 23 operators across all existing GSM frequencies worldwide

• EDGE expected to be deployed by practically all of our over 100 GSM customers within the next few years.

• GSM/EDGE handsets to be shipped in 2002

• GSM/EDGE/WCDMA multimode handsets in 2003-2004


Rolling thunder continues on November 5th.

Next stop for EDGE rolling thunder is Dallas (December 3)

Rolling thunder will continue on to CeBIT where we'll see formal product release for specific European/Asian EDGE handsets and CTIA 2003 where we'll see formal product release for specific America's EDGE handsets.

- Eric -