To: RockyBalboa who wrote (11057 ) 2/7/2003 2:33:31 AM From: StockDung Respond to of 19428 UPDATE - Dell COO Rollins sees tough year for technology Thursday February 6, 7:01 pm ET By Duncan Martell (Adds further comments from Rollins, byline) PALO ALTO, Calif., Feb 6 (Reuters) - Dell Computer Corp. (NasdaqNM:DELL - News) Chief Operating Officer Kevin Rollins said on Thursday that corporate spending on technology will be soft this year due to the weak economy and concerns about a potential U.S. war with Iraq. ADVERTISEMENT "What we have felt all along is that much like 2002, 2003 will be a fairly difficult year due to the economy more than anything else," Rollins told Reuters in an interview ahead of a speech at the Churchill Club, a civic organization. "The overhang with the potential war makes people skittish and nervous," he said. "Once the economy rebounds, spending on information technology will not rise sharply or aggressively. When the war is resolved -- however it is resolved -- I don't think you're then going to see a massive resurgence in IT spending," Rollins said. "It's all going to be fairly muted." Austin, Texas-based Dell, the No. 2 personal computer maker, has increased market share amid stagnant demand by keeping costs low and using its direct sales system to cut prices. The company reports earnings for its fourth fiscal quarter ended January on February 13. Rollins declined to discuss the results. Rollins said that Dell will continue to be very aggressive on pricing this year due to declines in the cost of components. Dell keeps its inventory low by making machines to order, which enables it to benefit by passing on falling prices of computer components like microchips to customers. Rollins said the company remains interested in acquiring niche computer services companies, but is not looking at doing a large acquisition or a certain number of purchases. "I think it's highly unlikely to impossible that you'll see us doing anything like PWC," Rollins said. International Business Machines Corp. (NYSE:IBM - News) bought PriceWaterhousecoopers Consulting last year to help build out its services business for $3.5 billion. Rollins said Dell's data storage business will continue to grow. Dell has a deal with EMC Corp. (NYSE:EMC - News) in which it sells EMC data storage machines. More recently, it agreed to license some EMC systems and build them itself. The growing ties between the companies doesn't mean that the partnership will result in Dell buying EMC, Rollins said. "They want to be independent. We're not interested in buying them," he said. While the PC industry is still sluggish, Rollins said to look for Dell to increase revenue in overseas markets, particularly China, and in its data storage business. "Our storage business will continue to grow and that will be a bright spot," Rollins said. "Our non-U.S. global markets will grow very rapidly for us." Wireless computing, using the standard known as WiFi or 802.11, is poised for rapid growth, Rollins said, which will be aided by Intel Corp.'s forthcoming mobile microprocessor named Centrino due out soon. "As soon as the economy improves, I think you're going to see wireless be an explosive growth driver, for corporations as well as consumers," Rollins said. Already, Starbucks Corp., the world's largest specialty coffee retailer, is rolling out WiFi access in its stores, allowing notebook PC users the ability to connect to the Internet while sipping cafe lattes. WiFi access is also becoming more common in airports and hotels in the United States, Canada and overseas. (Additional reporting by Caroline Humer in New York)