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Technology Stocks : FirstWave Technologies (FSTW) -- Ignore unavailable to you. Want to Upgrade?


To: TEDennis who wrote (8121)2/26/2003 8:18:17 PM
From: TEDennis  Read Replies (1) | Respond to of 9677
 
Profile:

Firstwave Technologies: A Blueprint for Maximizing CRM ROI

February, 2003
Much has been made of the fact that customer relationship management (CRM) implementations do not always go smoothly or succeed. Although each CRM failure has its unique causes, success can usually be attributed to known factors that are well understood and controlled. The first and most critical step in any CRM implementation is adhering to a proven process that involves all stakeholders from the beginning of the project.

This Aberdeen Profile highlights what one company, Firstwave Technologies, is doing to enable companies to achieve the highest possible return on investment (ROI) from their CRM implementations.

Karen Smith

aberdeen.com