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To: tcmay who wrote (173417)	3/10/2003 2:55:08 PM
From: GVTucker	Read Replies (1) \| Respond to of 186894

tcmay, RE: Displaying wealth boldly may not be what the chicks say they like, but it's what they actually like. Witness their desire for diamonds, wealthy husbands, and overly expensive restaurant meals. I don't see how that's any different from guys--just substitute any expensive toy for "diamonds" and "wealthy wives" for "wealthy husbands" and you still have a pretty accurate statement for a large segment of the male population. And, to Amy, blanket statements like " flashy displays of wealth turn off Gen X women in a huge way" are just as inaccurate. Yes, it may turn you off, but there is a very large segment of the female population that doesn't feel that way.

To: tcmay who wrote (173417)	3/11/2003 8:20:28 PM
From: Amy J	Read Replies (1) \| Respond to of 186894

Tim, The consumer marketing study referenced, showed Gen X men had a similar attitude - though way less. I might try to dig the study up. Was a good read. RE: "This is reason enough NOT to get rid of the planes: the feminization of American business has gone far enough" US Auto industry had that attitude too - until they nearly got wiped out in the 80's. Was obvious even to us kids, but they had to visibly hurt their EPS before they woke up. Auto kids knew before the auto execs did, that something was wrong. But now children are involved with their teams. Things have changed in more ways: roadandtravel.com (But they still don't know how to compete with Toyota when energy prices go up and all that extra consumer money displaced into gas puts a slight drag on the s/c business.) ( When will the auto industry finally give us Internet Radio. Today's radios look like museum pieces, and carrying CD's is old. A person should be able to simply log into an Internet radio portal from their car (MSN Radio, Yahoo Radio, Live365.com, etc.) The current situation is way too limiting. I won't buy my next car until they have this. ) Back to our discussion, less than 1% of the world's wealth is in female ownership. It can only go up - it's a growth area: "By 2010, women are expected to control $1 trillion, or 60% of the country's wealth, according to research conducted by BusinessWeek and Gallup." Joanna L. Krotz bcentral.com RE: "touchy-feely encounter" Don't let the intuitive stuff fly overhead - for someone else to catch. RE: "rap sessions inside companies." Well, we did have to end our after-work Friday napster sessions a couple of years ago. But rap still seems to be going strong in the USA - mobile, communities, communications: upoc.com (go to the very bottom of the page and click on CLICK HERE) Gen Y (and their foreign counterparts) is what will assist driving chip demands through communications in the future. 70m of them in the USA - they're larger than the Baby Boomers and they expect a connected world. This generation is very connected and communication oriented - fun stuff too. RE: "Displaying wealth boldly may not be what the chicks say they like, but it's what they actually like. Witness their desire for diamonds, wealthy husbands, and overly expensive restaurant meals." Witness my neighbor - a laid off CEO. He now has more time to date, but he doesn't because it appears he perceives a need to have a job before he can find a girlfriend. (A confidence issue.) Now, a better strategy for him would be to date while laid off, because he'll find someone who will be with him through thick and thin, rather than only when the going is good. There are plenty of women out there but he's a victim of his own self-perceptions. He definitely needs a push of encouragement - but he won't get that unless he gets out there and circulates with people. RE: "Adopting the cant of the feministas will not help business compete." Congratulations, you've come somewhat close to stating yet another already well-known stereotype of career women, best noted here: bcentral.com 'Stereotyping lives on'- "Besides underestimating their financial clout, marketers often see women as just one homogenous group. "Stereotyping lives on," says Mary Lou Quinlan, chief executive of Just Ask a Woman, a New York consulting firm. "Marketers see a 25-year-old woman as upbeat, on the way in her career, going out at night. The reality is she's highly stressed..." RE: "Time to kick ass" On that, we are definitely in agreement. Changing topics, what GPS device do you use? Etrax is good, but doesn't allow for the rare 2 minute outgoing satellite voice call - a needed feature for hiking. Origin of call would be a hiking group to the recipient who is anyone at a dial-up line or mobile in the city (or at a navigational portal in the case of data transmission of coordinates.) (Wireless doesn't work in mountains - too bad some of the comm boom money - think GlobalCrossings - was wasted out the window, could have been applied towards routers on mtn tops every 4 hours. Though maintenance costs would be too cost-prohibited, unless some volunteers were used. Hm...) Regards, Amy J