To: StocksMan who wrote (20180 ) 1/6/2004 8:42:36 AM From: StocksMan Read Replies (1) | Respond to of 20297 Prudential Investments Managed Accounts Consulting Group Licenses M-Pact from CheckFree Investment Services Tuesday January 6, 8:30 am ET ATLANTA and JERSEY CITY, N.J., Jan. 6 /PRNewswire-FirstCall/ -- CheckFree Investment Services, a division of CheckFree Corporation (Nasdaq: CKFR - News), today announced that the Managed Accounts Consulting Group of Prudential Investments recently licensed CheckFree M-Pact, a Web-based application for automating and streamlining the separately managed accounts sales, advisory and proposal process. CheckFree Investment Services is the leading provider of outsourced trading, portfolio management, accounting, reporting services and data to broker/dealers, investment consultants and money managers in separately managed accounts. M-Pact incorporates comprehensive intelligence on separate account managers with flexible data sets on multiple products and strategies, and provides tools for client profiling, asset allocation modeling, portfolio blending and proposal creation. CheckFree clients can customize and private label the application to support a firm's own separately managed account platform. "Prudential's customized version of CheckFree M-Pact, which the Managed Accounts Consulting Group has rolled-out to selected distribution channels, is another illustration of how M-Pact's standardized processes and flexible workflows assist financial firms in creating their own competitively unique solutions," said Alex Marasco, CheckFree Investment Services executive vice president and general manager. "CheckFree M-Pact also empowers financial advisors with front- and middle-office tools to leverage and drive asset growth." The Managed Accounts Consulting Group, a leading developer of managed accounts platforms, jointly developed with CheckFree the customized version of M-Pact now integrated within the Prudential Managed Assets Advisory Platform (MAAP), a suite of tools and services for third-party financial representatives including national broker/dealers, insurance companies, regional broker/dealers, bank and trust companies and independent broker/dealers. M-Pact features give select financial professionals logging into MAAP the ability to generate investment proposals, research and analyze separate account strategies, mutual funds and exchange-traded funds. A single, integrated Web-based desktop application that can be customized and private-labeled, Prudential's MAAP makes it easier for financial professionals to build and manage a book of business. MAAP supports a full strength consultative process through a menu of services. Financial professionals can create client profiles with on-line questionnaires, determine asset allocations, research and recommend investment options, produce customized proposals, monitor performance and generate client approved performance reports. Integrating M-Pact functionality into MAAP supports the asset allocation and consulting process by enabling financial advisors to conduct multiple product analysis, compare blends and combine products. Earlier this year, CheckFree announced that that OFI Private Investments, a subsidiary of OppenheimerFunds, Inc. (OFI), licensed a customized version of M-Pact. The OFI Private Investments sales force and marketing group is leveraging M-Pact's vast separately managed accounts manager data to create proposals for advisor clients. Charles Schwab & Co. Inc. also licensed and customized M-Pact, and introduced it under the private label, Money Manager Analysis and Proposal System (MMAPS) to independent investment advisors with Schwab Institutional. Advisor-Link, a private label, customized Web-based version of M-Search with select M-Pact features, was deployed last year by A.G. Edwards to enable its financial consultants to build tailored investment strategies for clients. CheckFree APL serves as the leading separately managed accounts platform, providing remote processing services to sponsor firms, money managers and financial advisors for the automation of investment management, trading, portfolio performance and investor reporting. CheckFree APL's open platform enables approximately 39 of the top 50 Wall Street (sponsor) firms and 36 of the top 40 managers to interface with each other, and operate in a straight- through processing environment. Institutional money managers also use CheckFree APL to enter and maintain account data, manage trades and measure portfolio performance. . .biz.yahoo.com