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Strategies & Market Trends : China Warehouse- More Than Crockery -- Ignore unavailable to you. Want to Upgrade?


To: RealMuLan who wrote (2420)1/8/2004 7:52:46 PM
From: RealMuLan  Read Replies (1) | Respond to of 6370
 
China mobiles surpass landlines
Jan 08 2004 0 comments



On the heels of my holiday entry about mobile phone use outstripping landlines, China's Ministry of Information reports the number of mobile phone service subscribers rose by more than 30 per cent -- about 63 million people -- last year to 269 million, while the number of landline subscriptions rose 23 per cent (49 million people) to 263 million.

China further expects as many as 52 million new mobile phone users in 2004 and about 40 million landline users.

Some chalk up the growth, in part, to so-called "limited mobility" systems, which enable subscribers to use a wireless handset when they are close to home.

While there is surely some overlap among the two populations, no matter how you look at it, there's a huge untapped market.

But beyond that, it again highlights a trend that is -- and will continue to -- sweep the globe, especially among the younger generation in their teens to 20s, for whom a mobile phone is as much a necessity as the right shoes or the right haircut.

I predict that the younger members of this generation, along with large numbers of people who live in the developing world, will be the one to permanently cut the cord -- assuming they had a landline at all -- and do it within our lifetimes.

There will come a day when youngsters won't believe that we once had to go to a phone and even structure our days around our communications on them, rather than carrying one with us as we move through space and time.

thefeature.com