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To: Bucky Katt who wrote (17643)1/27/2004 6:29:43 PM
From: ~digs  Read Replies (1) | Respond to of 48461
 
book reco... this liquor company in Kentucky is over 200 years old

American Still Life : The Jim Beam Story and the Making of the World's #1 Bourbon
amazon.com

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"Highly regarded as America’s preeminent authority on spirits, Paul Pacult (author) relates a fascinating story of authentic pioneer and entrepreneurial endeavor, intertwined in a family saga spanning generations, all in the background of creating one of the most enduring and recognizable global brands, Jim Beam Bourbon Whiskey. Pacult portrays figures larger than life up against the major events of our country’s history, with a cast of characters and style that reads like a novel."
–David Talbot
Associate Publisher
Wine Enthusiast Magazine
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Reviewer: Ralph Pagan from New York, NY USA
This book kept me enthralled for an entire weekend. A great look at a family that created an entire industry with a distinctly American product, Bourbon.

As the story of a facinating family, the author gently takes you through the many generations of the Beams without getting you lost in a morass of detail. You remain excited waiting for the next turn in their fortunes, and you get a wonderful look at the many personalities involved in building the Bourbon industry over time in the process.

When I think about the book from a business standpoint, Paul Pacult succeeded in conveying the patience and the passion these people have for their product, and how they manage to maintain that passion, literally over generations. In a world of managing quarter to quarter, the Beams are a refreshing change.

A very-well written, facinating look at a piece of Americana. I heartily recommend it.
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