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Technology Stocks : WDC/Sandisk Corporation -- Ignore unavailable to you. Want to Upgrade?

To: Ausdauer who wrote (25401)	3/18/2004 12:02:37 PM
From: Michael A. Gottesman	Read Replies (2) \| Respond to of 60323

Well, here is the answer to rs-mmc from yesterday. Now I know they are reading our thread. Hi, Eli!!! SANDISK INTRODUCES REDUCED-SIZE MULTIMEDIACARD Tiny, Versatile Flash Memory Card is Used in Mobile Phones HANNOVER, GERMANY, March 18, 2004 - SanDisk Corporation (NASDAQ:SNDK) today introduced a Reduced-Size MultiMediaCard (RS-MMC) aimed at meeting the needs of some of the new multimedia cell phones that require a smaller card. The announcement was made at the CeBIT 2004 trade show where SanDisk is demonstrating products in Hall 1, Stand 2A14 and Stand 3D 2. As one of the world's smallest flash memory form factors, this solid-state card is about half the size of a postage stamp (and of a standard MultiMediaCard), measures 24x18x1.4 mm, and is removable. With a mechanical extender, it can be used in any full-sized MultiMediaCard slot as well as SD host devices that support the MultiMediaCard. Bo Ericsson, SanDisk vice-president of product marketing, said the Reduced Size MultiMediaCard "rounds out our flash memory offerings for the mobile phone industry. We now have a complete line of products that will cover every cell phone form factor." With the popularity of camera phones, companies are looking for high-capacity memory in smaller components, he added. The SanDisk Reduced Sized MultiMediaCard comes in 32, 64 and 128 megabyte capacities, and is projected to ship in the second quarter of this year. OEM pricing will range from $14.50 for the 32MB card to $40 for the 128MB card, in volume. "We believe that this card will be a major driver in cell phones," said Andy Prophet, executive director of the MultiMediaCard Association, based in Cupertino, Calif. "The size is optimal, and it is designed into the handsets of some of the top mobile phone manufacturers in the world. SanDisk's entry into the market gives the card an extra boost." SanDisk, the world's largest supplier of flash memory data storage card products, designs, manufactures and markets industry-standard, solid-state data, digital imaging and audio storage products using its patented, high-density flash memory and controller technology. SanDisk is based in Sunnyvale, California. The matters discussed in this news release contain forward-looking statements that are subject to certain risks and uncertainties as described under the caption, "Factors That May Affect Future Results" in the company's annual report on Form 10-K and quarterly reports on Form 10-Q, filed with the Securities and Exchange Commission. The company cannot guarantee that it will succeed in selling its products worldwide. The company assumes no obligation to update the information in this release. SanDisk's web site/home page address: <http://www.sandisk.com/> All trade names are either registered trademarks or trademarks of their respective holders. ### Bob Goligoski Director, Public Relations SanDisk Corp bgoligoski@sandisk.com 408-542-0463

To: Ausdauer who wrote (25401)	3/22/2004 8:37:19 AM
From: Steve 667	Read Replies (2) \| Respond to of 60323

PERSONAL TECH - Boston Globe -Flash drive makers widen horizons. By John P. Mello Jr., 3/22/2004 One USB gadget that's been gaining popularity is the flash memory drive. If a final nail had to be driven into the coffin of the floppy drive, this was it. These solid-state drives are fast, especially those that operate with the USB 2.0 standard; store an order of magnitude more data than a floppy; and have no moving parts to emit rude sounds as they grind data into magnetic detritus. One thing about flash memory drives, though, is they tend to blend into each other. There's some variation in physical size, storage capacity, and design, but after that, one tends to be like the other in the eyes of many consumers. So some flash drive makers have added some interesting wrinkles. Lexar Media of Fremont, Calif., has introduced an intriguing flash product for people who travel -- either from desktop to laptop or to destinations where they don't want to lug a computer around. The JumpStart Traveler -- which sells from $60 to $180, depending on storage capacity --allows you to export browser and e-mail settings to the drive. When you log onto the Internet with another computer, you can attach Traveler to it and have access to your favorite websites and other goodies stashed on your home computer. Better yet, your record of surfing activities conducted on the foreign computer--sites visited, cookies downloaded, and such--are stored on Traveler, where only you have access to them, not on the foreign computer, where a pair of prying eyes can see them. You can also copy your e-mail identity, configuration settings, address book, and e-mail messages to the Traveler -- if you're using Microsoft Outlook Express on your computer. That limitation is an obvious drawback, but one, according to Lexar, it will remedy in the future by adding support for other e-mail programs. A feature of particular importance to users who may bounce between a desktop and laptop when performing work is the Traveler's file-synchronization asset. If you're working on a set of files on your desktop and want to work on them on your laptop, you can create a synchronization profile for the files and save them to the Traveler. Then you can work on them on any other computer and when you plug the Traveler back into your primary computer, its software will synchronize any changes made in the files. Lexar also added an innovation to its new JumpDrive Sport that will appeal to users who like to keep their flash drives on their key chains. Many flash drives have a loop in them so they can be attached to a key ring. Problem is, to use the drive, you either have to remove it from your key ring or attach it to the drive with the keys attached to it. Lexar has developed a rubber cap that surrounds the drive. It keeps the Sport attached to a key ring, but allows for it to be removed from the ring for use. Lexar says ''easily removed," but I found the cap to be a bit fussy and almost as difficult to remove as taking a drive off a key ring. Another feature of the Sport -- which sells for $33 to $69, depending on capacity -- is that it can be used in combination with Lexar's JumpGear MP3 device and be used as a digital music player. While taking your data with you may be a dream fulfilled, having someone taking it with them could be a nightmare. That's why a nifty USB device from Kanguru Systems in Millis could be your security blanket. The Kanguru Wizard looks like a flash drive, but it's actually a clever key for your computer. The unit, which sells for $49.95, lets you create up to eight secure two-gigabyte partitions on your hard drive. Data in the partitions are encrypted and the virtual drives can't be accessed unless the Wizard is plugged in. What's more, programs can be installed on the device so their icons are hidden when the Wizard is removed. The unit includes two passwords. One is used with the device; the other is used to override its security should the Wizard be lost. With concerns about security at an all-time high, the Wizard is a sensible and facile way to reduce data paranoia. boston.com