SEHO .50/.51...at least we have recent news here:
B: SENSE Holdings Acquires Exclusive Sales, Marketing and Purchas
B: SENSE Holdings Acquires Exclusive Sales, Marketing and Purchase Rights for Bi
FORT LAUDERDALE, Fla., Mar 18, 2004 /PRNewswire-FirstCall via COMTEX/ -- SENSE
Holdings, Inc. (OTC Bulletin Board: SEHO) (SENSE), a leading provider of
biometrically secured authentication and identification systems, announced today
that the company has acquired exclusive sales, marketing, and representation
rights to a patent that allows "Keyless" access and operation of a motor vehicle
using biometric identification. Sense Holdings has reached an agreement with the
inventor to acquire all rights to the patent. This patent is especially valuable
in the biometric keyless entry and security market. The biometric patent granted
is used for an individual to access their vehicle and verify the identity of the
driver before the vehicle is deemed operable by the vehicles on-board computer
system. The patent also allows for the control of critical operation of the
vehicle, such as ignition and transmission. The patented technology supports all
vehicles such as autos, boats, planes, trucks, buses, etc.
The size and scope of the potential market is massive. In the U.S. alone last
year, (2003) new car sales were just over 16 million. Sales in 2003 were down
slightly from the previous year and the "Big 3" all lost market share. In
contrast to the "Big 3," the luxury car market has continued to grow, and it
seems that companies that offer greater comfort and convenience have flourished.
In the U.S. alone, total vehicle theft was 8.2 billion dollars in 2003.
"This patented technology not only will significantly reduce automotive theft,
but also allows the registered user the freedom to operate the vehicle without a
key," stated Dore Perler, Chief Executive of SENSE Holdings, Inc.
"We at SENSE believe that a serious look at the recent trends in the automotive
industry indicate that the luxury car manufacturers are moving towards some sort
of keyless systems. Lexus, BMW and Mercedes are now offering the consumer a way
to access and drive their vehicles without the use of a key; however, the user
still must carry some form of a 'Keyfob,'" stated Andrew Goldrich, VP of Sales
of Marketing for SENSE Holdings, Inc. "This 'Keyfob' still must be used when
accessing and starting the vehicle. It is important to note that Lexus charges
$1,000.00 for their 'Keyfob' and Mercedes charges $1,040," stated Mr. Goldrich.
SENSE believes that this invention will significantly reduce the losses incurred
by insurance companies due to auto theft and has a true return on investment
component. SENSE Holdings plans to market this technology for license in the
automotive, marine, aviation, and transportation industries, as well as to the
major insurance companies throughout the world. SENSE Holdings also plans to
market the technology to the Dept of Homeland Security for access and operation
for military and public sector transportation.
About SENSE Holdings, inc.
SENSE Holdings, Inc. (www.senseme.com), is comprised of two wholly owned
subsidiaries, SENSE Technologies, Inc., a leading manufacturer of biometrically
secured authentication and identification systems, and MSTI, Inc., a leading
micro-sensor explosives detection research and development organization. MSTI
holds patents and intellectual property that enable explosives detection,
authentication, and identification. SENSE Holdings, Inc. integrates advanced
biometric and microelectromechanical sensor (MEMS) technology into mechanical
and electronic control devices that improve and secure many business processes.
For more information contact SENSE Holdings, Inc., 4503 NW 103 Ave. (Suite 200)
Sunrise, Florida 33351; Telephone: 1-877-SENSEME (736-7363) and 1-954-726-1422;
E-Mail: dore@senseme.com; Web: www.senseme.com. |
