To: Jim Willie CB who wrote (12434 ) 4/22/2004 7:25:08 PM From: Sully- Read Replies (1) | Respond to of 110194 Perception is reality..... regardless of the facts... Motor Trend In Reliability, Detroit forces BMWs, Benzes Off the Road American cars are moving up the rankings. <font size=5>April 16, 2004<font size=3> ....Whether or not he's right, more and more consumers like Bhatti are coming to a conclusion that would have seemed heretical just a few years ago: that <font size=4> Detroit is, in fact, building cars that are equal or superior to imports from Europe and Japan..... <font size=3> ....Now Detroit is making substantial gains on the factory floor and in public perceptions. In one widely respected study, for instance, Ford and General Motors fell behind only Toyota in the number of cars ranked most reliable in their class over a three-year period. Similarly, Consumer Reports magazine, in its annual April auto guide, almost gushed about US manufacturers this year. "It's the first time American cars have done so well" compared with imports in its annual survey of hundreds of thousands of car owners in the US, it said. "The domestics have made a strategic decision that they have to make quality a priority if they're going to win back a share of this market," says Gabriel Shenhar, a program manager at Consumers Union, the publisher of Consumer Reports..... ....While US cars don't quite match up with Japanese name plates across all models, they have passed most European vehicles in quality surveys and gained enough to put Ford, General Motors, and even Chrysler back on Americans' shopping lists. <font size=4> "It used to be [American cars were] considered second rate in terms of reliability," says Jim Hossack, a senior consultant with AutoPacific, in Tustin, Calif. "Now it's looking about even.".... <font size=5> ...."In a qualitative sense, the reliability and durability of American cars has radically improved over last 20 years," says Mr. Hossack. But if domestic manufacturers are making significant improvements in reliability, consumers' perceptions haven't completely caught up.... <font size=4> .....American cars are moving up the rankings. In fact, the top-rated car in Consumer Reports' 2003 study was a Detroit mainstay, the Buick Regal. Over the past five years, US manufacturers have gained 26 percent in manufacturing quality, compared with 25 percent for the industry and only 23 percent for the Japanese.....<font size=3>motortrend.com U.S. made cars are more reliable than European made cars! By Matt Nauman, Mercury News For the first time in 25 years, European cars aren't as reliable as those made by U.S. automakers, Consumer Reports magazine says in its annual auto issue that hits newsstands today. Asian automakers continue to lead the industry, the magazine says, but domestics topping the Europeans is a sea change.............