April 23, 2005
The Future of News
Yesterday's must-read article on blogging came from Business Week and focused on blogging's impact on the business world. Today's must-read article on blogging comes from The Economist and it looks at the impact of blogging and other what I call "conversational media" on traditional journalism. It's called "Yesterday's Papers." Here is an excerpt, though you really ought to read the whole thing...
Blogs, moreover, are but one item on a growing list of new media tools that the internet makes available. Wikis are collaborative web pages that allow readers to edit and contribute. This, to digital immigrants, may sound like a recipe for anarchic chaos, until they visit, for instance, wikipedia.org, an online encyclopaedia that is growing dramatically richer by the day through exactly this spontaneous (and surprisingly orderly) collaboration among strangers. Photoblogs are becoming common; videoblogs are just starting. Podcasting (a conjunction of iPod, Apple's iconic audio player, and broadcasting) lets both professionals and amateurs produce audio files that people can download and listen to.
It is tempting, but wrong, for the traditional mainstream media (which includes The Economist) to belittle this sort of thing. It is true, for instance, that the vast majority of blogs are not worth reading and, in fact, are not read (although the same is true of much in traditional newspapers). On the other hand, bloggers play an increasingly prominent part in the wider media drama—witness their role in America's presidential election last year. The most popular bloggers now get as much traffic individually as the opinion pages of most newspapers. Many bloggers are windbags, but some are world experts in their field. Matthew Hindman, a political scientist at Arizona State University, found that the top bloggers are more likely than top newspaper columnists to have gone to a top university, and far more likely to have an advanced degree, such as a doctorate.
Another dangerous cliché is to consider bloggers intrinsically parasitic on (and thus, ultimately, no threat to) the traditional news business. True, many thrive on debunking, contradicting or analysing stories that originate in the old media. In this sense, the blogosphere is, so far, mostly an expanded op-ed medium. But there is nothing to suggest that bloggers cannot also do original reporting. Glenn Reynolds, whose political blog, Instapundit.com, counts 250,000 readers on a good day, often includes eyewitness accounts from people in Afghanistan or Shanghai, whom he considers "correspondents" in the original sense of the word.
"The basic notion is that if people have the tools to create their own content, they will do that, and that this will result in an emerging global conversation," says Dan Gillmor, founder of Grassroots Media in San Francisco, and the author of "We the Media" (O'Reilly, 2004), a book about, well, grassroots journalism. Take, for instance, OhmyNews in South Korea. Its "main concept is that every citizen can be a reporter," says Oh Yeon Ho, the boss and founder. Five years old, OhmyNews already has 2m readers and over 33,000 "citizen reporters", all of them volunteers who contribute stories that are edited and fact-checked by some 50 permanent staff.
Reynolds and Gillmor are two of the "big names" of blogging coming to Nashville to participate in BlogNashville, a three-day conference on blogging and journalism, May 5-7 at Belmont University.
billhobbs.com |
