To: David T. Groves who wrote (2010 ) 9/28/2005 7:34:43 PM From: tech101 Respond to of 4245 I WANT MY IPTV Look out, satellite and cable: Broadband TV is here 10/3/05, US News & World Report By John R. Quain There's nothing like naked people to jump-start a new technology. Cable TV and the VCR's initial popularity were spurred by the availability of adult videos. Now there's a new form of television aiming to bring thousands of channels into the home. And it's also getting a boost from adult fare. Known as IPTV, for Internet Protocol television, the technology uses a high-speed Web connection to broadcast channels directly to a viewer's TV. No computer is required; all that's needed is a little black box for the television and a broadband connection. Some big companies, like Verizon and SBC, think IPTV could help them better compete with cable companies. I tried one of the first IPTV offerings, from a small company called Interactive Television Networks . ITVN (www.itvn.com) sells a $100 set-top box the size of a paperback book to receive its channels, which cost an additional monthly fee. Initially, the company lured customers with XTV, an X-rated passel of 70 (yes, 70!) channels that costs $30 a month. Now ITVN is expanding its offerings with more family-oriented fare. The first new package is Silver Screen, a $5 collection of nine channels featuring old black-and-white movies ranging from silent classics like 1927's The General with Buster Keaton to 1939's The Little Princess starring Shirley Temple. To access channels on ITVN there are a series of on-screen program guides, with some handy features. For example, if you see a movie you like in the Silver Screen listings but you missed the start time, just click a button to have the film play from the beginning. Viewers also can program movies to play in sequence, in effect setting up their own classic movie channels. This early IPTV offering does have some snags. The picture quality depends on the speed of your Internet connection. And even at the highest quality settings, movies occasionally hop, skip, and jump. Of course, that also happens with digital cable TV and satellite service, but not as often. ITVN says it is working to correct the glitches and has pledged to introduce a new package of channels every 30 days. Coming this month: a $10 Russian and Ukrainian news channel. It's that kind of niche programming that may be IPTV's biggest advantage. Cable TV can only offer a couple of hundred stations because it is limited by the fact that it broadcasts all of its channels over its network all the time. IPTV, on the other hand, delivers one channel at a time to viewers' homes, which enables a virtually limitless number of stations. Verizon is currently testing its own IPTV service in Texas, using a proprietary version of the technology. In addition to obscure independent channels, Verizon will offer popular mainstream TV stations such as A&E, Showtime, and CNN. Other companies, such as TiVo and SBC, are also experimenting with IPTV. Tune in to see whether they opt to include the racy programming.usnews.com