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Technology Stocks : Cisco Systems, Inc. (CSCO) -- Ignore unavailable to you. Want to Upgrade?

To: RetiredNow who wrote (69521)	1/16/2006 8:43:02 AM
From: RetiredNow	Read Replies (5) \| Respond to of 77400

OK. So what do you folks thinks of the following article? Entering the consumer market in force through Linksys may seem like a way to increase revenues, but it will bring margins down too. It is an interesting thought, though... Cisco Systems to target consumer market: report Monday January 16, 12:20 am ET LONDON (Reuters) - Cisco Systems Inc. (NasdaqNM:CSCO - News) plans to expand its share of the consumer electronics market by selling phones, radios and home theater equipment, the Financial Times reported on Monday. ADVERTISEMENT The communications equipment maker believes it can take a slice of a new market for devices that link to the Internet, the newspaper said. "Consumer electronics companies have been able to compete on a stand-alone device, but the dynamics of the market are changing," Cisco's Chief Development Officer, Charles Giancarlo, said in an interview with the paper. "The Internet and new networking requirements are enough of a disruptor for us to enter a new market." Cisco, which makes much of its revenue from selling the devices that direct Internet data, is expanding its reach into several newer businesses as it seeks to grow its stock price and reinvigorate its revenue growth.