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Strategies & Market Trends : The Residential Real Estate Crash Index -- Ignore unavailable to you. Want to Upgrade?


To: Broken_Clock who wrote (48785)2/20/2006 5:27:02 PM
From: GraceZRespond to of 306849
 
I was a vendor. The guys I worked for were cut throat at cutting expenses. They cut expenses across the board, at the very first inkling that sales had peaked. They not only survived, they bought out a number of weaker players. They are a much stronger leaner company now that has already survived a major downturn. They are still a major client even though a large part of what I did for them no longer needs to be done even though the company is a lot bigger. So much has changed in terms of marketing expense. I'd say technology knocked out 90% of what we used to do for them.

Don't worry, though, they don't need to go BK for your puts and shorts to make money. I have little doubt they will be cut in half, all of them. I just wouldn't be expecting more than that.