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Technology Stocks : Apple Inc. -- Ignore unavailable to you. Want to Upgrade?


To: Lizzie Tudor who wrote (52955)5/16/2006 5:33:21 PM
From: Lizzie Tudor  Respond to of 213186
 
on the lawsuit (comments at the bottom are useful to read)

Apple’s IP Adventures (AAPL, CREAF)

Related Stocks: AAPL, CREAF

Douglas McIntyre submits: No one sues the poor. At least there is some justice in that.

Creative Technology, Ltd. (NASD:CREAF) yesterday filed a complaint against Apple (NASD:AAPL) with the United States International Trade Commission. Apparently, Creative, based in Singapore, says that it has a patent on the “look and feel” of how people use the controls on MP3 players to access music. Since Creative is not a fly-by-night operation (although its shares are at a 52-week low), the legal battle may be played out in U.S. court over a lengthy period.

Apple can now join the Microsoft (NASD:MSFT) club. Once a technology company becomes wildly successful, the “have-nots” want a piece of the action. If they cannot get it in the marketplace, why not try the courts?

For Microsoft, IP lawsuits became more than a nuisance. They have become a daily reality that hog-tied the company in several markets. Apple needs to hope that it is not facing a similar fate.

cestockblog.com



To: Lizzie Tudor who wrote (52955)5/16/2006 5:39:56 PM
From: Doren  Respond to of 213186
 
Lizzie,

I think you have to look at the entry level machines in several ways.

Buyer one: Doesn't need or want a bigger machine but needs power. This is a good machine for this person. Apple gets this sale.

Buyer two: Only needs minimal use from book. Internet access. Limited business apps etc. Really wants an inexpensive and very small machine. This is what my Java/Windows/Linux buddie wanted. He has tons of money but they lost his sale.

Buyer three: This person is cashed strapped. He needs a few more options but not all the options Apple has not allowed him to delete? (do they?). They lost this sale.

There are a lot of twos and threes out there. Apple is loosing this whole group. They need a machine for this group even if there is little profit. They need it to gain market share.

But as always Apple is a profit margin company. They have to decide if a small dent in their profits is worth a large grab of market share. Actually it looks like they have decided. Personally I think the price points on the desktop and laptop ENTRY machines is toooooo high and they are making a mistake. They'll probably get more market share but it'll be minimal unless they put out real budget machines.