To: Lizzie Tudor who wrote (81 ) 8/31/2006 12:33:19 AM From: Lizzie Tudor Read Replies (1) | Respond to of 348 Man From Google Joins Apple’s BoardThere are many possibilities for a complementary strategy between their companies. This week, for example, Google announced that it was beginning to weave together a number of services that could be a Web-based competitor to Microsoft Office. And Mr. Jobs has skillfully driven a wedge into the dominant PC computing standard established by Microsoft’s Windows software and Intel’s hardware — the so-called Wintel alliance — by recently adopting Intel’s processor for Apple’s Macintosh computers. Mr. Schmidt’s appointment set off chatter about linking the Google search engine to iTunes, Apple’s online music service — reinforcing Apple’s pre-eminence in a category where Microsoft is seeking a grip. That would also have broader implications for the entertainment industry, an industry repeatedly put on the defensive by both Apple and Google. “The studios, and for that matter, all the copyright owners, don’t want to see only one place become their sole retail outlet — whether it is Google or Apple or Sony,” said William Randolph Hearst III, a veteran Silicon Valley executive and investor. At Apple and at Pixar, the digital movie studio he founded, Mr. Jobs has forced the recording industry and Hollywood to follow his lead in selling products in the digital world. His alliance with the Walt Disney Company — whose board he joined this year after Disney bought Pixar for $7.4 billion — has given him added leverage. Now, by moving Apple a step closer to Google, with its command over online advertising, Mr. Jobs may be positioning Apple to play an even more influential role in the converging worlds of media and computing. “Clearly what Disney was for Pixar, Google could be for Apple,” said Tony Perkins, an entrepreneur and editor of AlwaysOn Network, a Web site for Silicon Valley insiders. nytimes.com