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To: Surfratiam who wrote (342)9/4/2006 8:08:25 PM
From: forceOfHabit  Read Replies (1) | Respond to of 361
 
surf,

Interesting idea. I haven't had time to look into it, but did you see this Motley Fool article that discusses Lamar (peripherally): fool.com

The relevant section is:

"...the thing about satellite radio is that it doesn't allow advertisers. And advertisers are realizing that the only way they can get into someone's car once they have satellite radio is through the billboard. And you are looking at 7 million subscribers and a very, very hefty growth rate in that. I think eventually that is going to translate into higher rates for those billboards."

I'm not saying I buy that argument, but I thought you might like to hear it anyway.

foh