To: i-node who wrote (5174 ) 9/22/2006 10:00:52 AM From: pcstel Respond to of 8420 Any first year accounting student can tell you that cash is not an appropriate metric for measuring financial performance. Period. End of story. LOL!! And any first year accounting student will tell you that 1.1 million X $155 a year in subscription fees equals 170 million dollars a year. Look dude. I gave you both your cash and non-cash costs over a 5 years period.. And based on his accredited subscriber numbers from NINE MONTHS AGO. He was still in the positive.. So you can attempt to play your GAAP, Blah, Blah, Blah whatever. But, in the end you can not change simple mathematics. As Foghorn Leghorn used to say.. "Boy, you can argue with me... But, you can't argue with mathematics" LOL! Perhaps you don't get this, but there are other costs to provide the service for a "Stern" subscriber amounting to almost 1/3 of the revenue stream. Oh! I have no problem with this concept. Just as XM has similar costs for those few subscribers that have been brought on board via MLB. You see.. You sit here and try and sell a concept that Stern was a terrible deal for SIRI. While you negate to mention that XM MLB Baseball deal is a complete boondogle compared to Stern. Whereas, Stern's accredited numbers clearly show that he produces "significant", and I do mean "SIGNIFICANT" revenue. XM'S 60 MILLION a year, Plus, Plus, Plus Baseball deal obviously doesn't come close to the accredited subscriber adds of Stern. This is why I always comment that I find it Ironic that you continue to inhabit the SIRI board lobbying moltav cocktails at SIRI while your own house burns to the ground around you.. This highlights your Inner-Bitterness. "Thus far the ad revenue from Stern is less than impressive -- and even that was based on guesstimates of how many listeners might make the trip. Since the number has turned out to be far fewer than anticipated, ad revenue is likely to go the other direction." LOL! You can almost hear your Inner-BITTERNESS.. We are talking about a 900% increase Y/Y. Ad Revenue increased from Q1 to Q2 this year. So instead of it going down, it has gone up. Maybe you can understand why people see the BITTERNESS in your posts.. Look everyone understands that you lost a boatload on XM. But, you have to move on in life.. You can not let the inner-BITTERNESS destroy what is left of your soul. Hope that helps, PCSTEL