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To: THE WATSONYOUTH who wrote (218318)	11/30/2006 7:41:18 PM
From: FJB	Respond to of 275872

I was a little off, the ramp begins towards the end of this year. Sorry. Intel Claims First 65nm NOR By Jessica Davis -- 4/4/2006 Electronic News edn.com Intel today said it is the first company to be sampling 65 nanometer NOR flash memory, with plans to roll it out in late Q2 to cell phone OEMs. The multi-level cell NOR flash device will be offered at 1 gigabyte and the company said it can also offer a stacked chip at 2 gigabytes. The part uses the same 65nm process that Intel has used for its processors, according to Allen Holmes, director of NOR flash marketing. “This offers customers a lot of benefits,” said Holmes. “We are poised to ramp this process within 12 months of the ramp of 90 nm.” Benefits include a quick and easy migration path from 90nm to 65nm for cellular phone customers, according to Holmes. Both software and hardware are compatible, putting Intel 6 months ahead of the company’s traditional NOR competitors such as Spansion, STMicroelectronics and Samsung, Holmes said. ADVERTISEMENT Another advantage that will be noticeable to end customers is an increase in pixel density. The move to 65nm means the company can increase its pixel support to a 4 megapixel camera from the 3 megapixel that was supported at 90nm. Phones will also start up faster, store data faster and execute faster, Holmes said, all the while supporting the easy transition from 90nm. And although NAND has crossed over as the flash memory of choice for high-end cell phones, Intel believes that the increased density of its 65nm NOR keeps the device competitive. “We feel very confident from a one chip solution this will continue to extend our reach into some of the high-end phones,” Holmes said. “This part allows us to address part of the high-end phone market.” The 65nm NOR flash will be targeted at the cell phone market only, but Holmes admitted that internal discussions underway at Intel have touched on using NOR or NAND flash for cache memory on a hard disk. Meanwhile, Holmes said, the company’s 90nm NOR flash will continue its ramp through 2006. Intel will begin the ramp of 65nm NOR flash by the end of 2006 and at that point will have three process technologies online at the same time – 0.13-micron, 90nm and 65nm. “We will continue to build 0.13-micron,” he said. “It’s a big part of our embedded strategy.”