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Politics : The Next President 2008 -- Ignore unavailable to you. Want to Upgrade?


To: Tadsamillionaire who wrote (2195)2/1/2008 5:56:22 PM
From: Tadsamillionaire  Respond to of 3215
 
Cost of Candidates’ TV Advertising Tops $100 Million
Presidential candidates this cycle have spent more than $100 million on television advertising to date, according to a new study from the University of Wisconsin Advertising Project.

The study found that Democrats, who have raised more money this campaign season than their GOP counterparts, also shelled out more on the ad wars than Republicans. And all candidates have spent about $107 million on the roughly 150,000 ads that have run so far.

For Democrats, the ad value was $57 million. Barack Obama led the field, spending $23 million to Hillary Clinton’s $19 million.

For Republicans, the ad value was $50 million. Mitt Romney, a successful venture capitalist who has dropped millions of his own money on the campaign, accounted for more than half of that figure, spending $29 million on 35,000 ads. By contrast, John McCain clocked in second spending $8 million.

In their advertisements, Obama and Romney sought the most to portray themselves as the candidates of change: The word “change” was used in 37 percent of Obama’s ads and 29 percent of Romney’s ads, according to the study.

The study found over 90 percent of all ads were considered positive, and that the bulk of the ad budgets were spent on Iowa and New Hampshire, the two lead-off states in the primary season. Only $8 million has been spent on the Feb. 5 Super Tuesday states.

The data came from TNS Media Intelligence/Campaign Media Analysis Group.

End-of-year campaign finance reports filed Thursday further demonstrated that the Democrats are engaged in a far more expensive campaign than the Republicans.

The reports showed Clinton raised $107 million and spent $80 million in 2007, while Obama raised $102 million and spent $84.5 million.

Without his personal $35 million, Romney raised $54 million in 2007 and spent $88 million. McCain raised $37.5 million and spent $39 million. Mike Huckabee raised $9 million and spent $7 million.

youdecide08.foxnews.com



To: Tadsamillionaire who wrote (2195)2/2/2008 1:00:33 AM
From: RMF  Respond to of 3215
 
Tad....when it comes right down to it I think just about ANY candidate would do whatever it takes to win the Presidency if they thought that they were the best person for the job.

Thomas Jefferson 'hired' a guy to write BAD things about Adams even though Jefferson was Adam's Vice President at the time.

Reagan COST Ford the 1976 election by running against him and trashing him in the nominating process.

Clinton figures this is her ONLY shot at the Presidency and she's gonna pull out ALL the stops to get there if she can.

Obama can play it COOL and stay above the fray because he's only 46 and will probably have several more opportunities.
Besides that, he's based his whole campaign on being ABOVE all the nastiness of politics.

John Kennedy got elected with an 'aura' of newness and shinyness, but his his Old Man Joe pulled out EVERY dirty trick in the book to get him elected. Then Bobby did everything he could to undermine Johnson to set himself up for 1968. Humphrey wanted Shriver to be his running mate in 1968 but the Kennedy Family said NO. They were willing to screw the party and Humphrey so their BOY Teddy could run in 1972.

John McCain is one of the most honest men to ever run for President, but right now he's LYING about a lot of things he truly believes because he knows that he can't do ANYTHING if he can't get the nomination so he can win the General Election.

The WHOLE system is set up so that if you want to run for President you have to appeal to the most skewed demographics of the electorate.