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To: UpNDown who wrote (252291)	5/22/2008 11:28:09 AM
From: Elmer Phud	Read Replies (2) \| Respond to of 275872

The Apple business was very interesting. I'd love to know what the incentives were that Intel gave Apple. You might ask yourself who was beholden to whom? The could have gone with AMD but they could have stayed with IBM as well. They had a long term vision and apparently they thought Intel was the one who had the best chance of delivering. When Apple was making the switch they could have gone to a 64-bit processor right away with AMD, but they chose to use a 32-bit stopgap from Intel. Huh?

To: UpNDown who wrote (252291)	5/22/2008 12:33:28 PM
From: Saturn V	Respond to of 275872

I'd love to know what the incentives were that Intel gave Apple. One obvious incentive was that Intel did most of the hardware engineering of the Apple platform. Intel had more than a hundred engineers working on the platform, and Steve Jobs thanked Intel for its support at the launch of the Apple computers using Intel chips. AMD was not in a position to match that, since AMD was putting in a huge amount of custom hardware engineering support for most of the server platforms. Apple also correctly perceived that 64 bit was not going to be needed for its client products for several years, and the 64 bit for clients was only a marketing gimmick.