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Politics : President Barack Obama -- Ignore unavailable to you. Want to Upgrade?

To: JBTFD who wrote (32382)	9/13/2008 1:37:53 PM
From: tejek	Respond to of 149317

Obama Camp: McCain Running "A Campaign Not Worthy Of The Office He's Seeking" By Greg Sargent - September 13, 2008, 1:20PM The Obama campaign, sensing a shift in the media narrative in response to McCain's constant lies and adver-sleazements, keeps up the hits on McCain's character with this scorcher from spokesperson Bill Burton: "We will take no lectures from John McCain who is cynically running the sleaziest and least honorable campaign in modern Presidential campaign history. His discredited ads with disgusting lies are running all over the country today. He runs a campaign not worthy of the office he is seeking." The statement is a response to an earlier statement from the McCain campaign decrying Obama's "scathing personal attacks," a reference to the Obama camp's hit on McCain's integrity in a statement late yesterday. Clearly, the battle for independents will be fought out on this new "character" turf. During the primary the Obama campaign fought out the "character" battle with great skill, managing to criticize Hillary's character relentlessly without Obama appearing to be dragged down from his "new politics" pedestal. Fighting this battle with McCain, however, could prove tougher. McCain has been described by the press for years and years as a pure-hearted and apolitical maverick who would never stoop to gutter political tactics. Little by little, the coverage of McCain is changing. But will incrementally tougher media coverage of McCain really matter? The McCain forces clearly have decided it won't. So the question becomes, When does this line of attack on McCain's integrity and tactics start showing up in ads, as it did during the Dem primary? Should it? If the Obama campaign is to strip away the residual "clean" image that the years of media puffery have calcified around McCain -- and reveal McCain for what he's truly become -- will concerted paid media be necessary? tpmelectioncentral.talkingpointsmemo.com