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To: Glenn D. Rudolph who wrote (7207)10/21/1997 8:33:00 PM
From: Moonray  Respond to of 22053
 
Internet May Cost Phone Companies $8 Bln Over 4 Years

Washington, Oct. 21 (Bloomberg) -- Telephone companies could
lose $8 billion in revenue worldwide over the next four years as
more consumers turn to the Internet for voice and fax phone
calls, according to a research report released today.

Lower prices on the Internet will prompt phone companies
worldwide to lower their prices, said the study by Action
Information Services, a Falls Church, Virginia-based consulting
firm that does research for phone companies.
''Cut-rate phone calls over the Internet will soon
transform the huge telecom business, especially on expensive
international routes,'' said Sim Hall, vice president of research
at Action Information Services. ''Because the Internet is going
to make certain routes more competitive, the telephone companies
are going to have to respond with discounts.''

International long distance companies will feel the biggest
impact from the Internet, Hall said. Overall, he said, it likely
will come to about 4.5 percent of the total revenues from
telephone business between countries by the year 2001, Hall said.
''It's not a huge number worldwide,'' said Robert B. Wilkes, an
analyst at Brown Brothers Harriman, but ''it's coming, and it
will definitely displace some of the revenues.''

International phone calling by voice and fax will generate
more than $62 billion in revenue this year. Based on the
International Trade Union's revenue figures, that will likely
grow to about $77 billion over the next four years, said Hall,
whose firm generates reports for telecommunications manufacturers
and service providers. Clients include the Baby Bell local phone
companies and AT&T Corp., among others.
''This is a very young capability,'' said Mike Miller, AT&T
spokesman, hesitating to call Internet telephony an industry yet.
''How it will unfold (or) how pricing will unfold is very unclear
at this point.'' He said he had not seen Action Information
Services' report.

If it becomes an important medium, and ''we've always seen
it as promising,'' AT&T will look to become a player in the
Internet telephony market, Miller said, noting that revenues
traditionally shift from one medium to another.
''The copper cable and microwave are pretty much gone,'' he
said. ''Now you have cable optics and soon the shift to
digital.''

Cheaper Rates

''Since Internet access is generally purchased at a fixed
monthly rate, individuals or companies . . . can place Internet
voice and fax calls between computers anywhere without incurring
per-minute fees,'' Hall said.

Right now, though, it can be more difficult for customers to
call long distance by Internet than by telephone. While a phone
caller dials a number directly, an Internet user must place the
call through a special number, or gateway. As it develops
further, Internet telephony should affect the U.S. long-distance
companies first, Wilkes said.
''I think AT&T and MCI (MCI Communications Corp.) see this
is coming,'' and will operate in a way that will bring them
revenue, Wilkes said. ''It could be a threat, but . . . they'll
be actively participating in (Internet telephony) to maximize the
positives.''

It will take two or three years to get enough gateways
running for voice calls, Hall said. Internet fax traffic will
increase steadily over the next few years, which will account for
a large sum of Internet revenues, he said.
''PC-to-PC'' Internet calls won't come under federal
regulation because ''it's virtually impossible to separately
track voice or fax packets . . . traveling over the Internet,''
Hall said.

U.S. President Bill Clinton is trying to get countries to
keep Internet commerce free from heavy regulatory burdens. Last
July he announced his plan to keep electronic commerce free of
taxes and tariffs. And during a recent trip to South America,
Clinton signed an agreement with Argentina to bar new taxes and
tariffs on electronic sales over the World Wide Web.

o~~~ O