To: Lizzie Tudor who wrote (44891 ) 11/17/2008 4:32:08 PM From: stockman_scott Read Replies (2) | Respond to of 149317 It's not about the "Detroit Three" - it's about the "American Three Million"e-bbk.com The Case for Federal Assistance to the Automotive Industry November 17, 2008 - Detroit - The debate continues to rage over federal assistance to the U.S. automotive companies (the so-called "Detroit Three"), but the debate needs to be understood in a much broader context and any loans should be made subject to very specific conditions. If we don't provide support, the losers are not just these three car companies, but three million or more Americans whose livelihoods are also in the balance according to the Center for Automotive Research. It is for the "American Three Million" that we must now take action. The consequences of foot-dragging or outright failure to act are too monumental to ignore. In the current environment, it is unthinkable that the credit markets will provide the financing needed for the domestic automotive industry to restructure, whether in or out of bankruptcy. Moreover, the restructuring required by the domestic automotive industry is so far reaching that no participant has at its disposal the full arsenal of solutions required to adequately restructure. Only through the provision of conditional federal loans, using the full clout of the federal government to ensure a comprehensive restructuring, can we avoid the dual concerns of failed restructurings or the collapse of the Detroit Three. How does one justify federal assistance in a capitalistic country where we advocate letting the market sort things out? It is simply the only acceptable alternative available. The cost would not only be the failure of the Detroit Three, but of shattering of the entire automotive supply base - manufacturers of steel, plastic, and electrical parts. The ripple effect of a collapse would be swift. The supply base - already weakened by volume declines and market share shifts due to soaring gas prices - would not be able to withstand the hit from any of the Detroit Three not honoring their estimated $60 billion of outstanding obligations. An untold number of suppliers would be immediately forced into bankruptcy. And given the credit crisis, how could suppliers arrange financing to operate in bankruptcy? The answer is that many of them simply could not, rendering bankruptcy an ineffective tool for the required restructurings. The many suppliers unable to cope would also impact the assembly plants of other U.S. vehicle manufacturers, including the new domestic manufacturers such as Toyota, Honda and Nissan. And beyond just car companies, there is meaningful overlap between the supply base for the automotive industry and the supply base for the heavy truck, agricultural, and construction equipment manufacturers. It would seem inevitable that they too would be impacted by an automotive supply base meltdown. Can we really afford such an experiment in free market survival? The human impact would be devastating. Roughly 3 million U.S. jobs are tied directly or indirectly to the auto industry through the manufacturers and its many suppliers, not to mention those at the numerous businesses that rely on the auto industry. And let's not forget the significant impact on retirees (who outnumber the employees) that depend on the auto industry for health care and pension benefits. Our federal government cannot stand back and watch 3 million jobs get eliminated in a free-fall situation driven by the failure of one or more of the Detroit Three. This will only exacerbate the turmoil in today's economy. Given that there seems little choice but to provide support, under what conditions should such support be provided? Those of us experienced in business restructuring understand the ramifications of a failed restructuring. Inevitably, it is either a second round of more rigorous and costly restructuring or, in a worse case scenario (and all too often), a liquidation. So it is critical to get this right, the first time. The domestic automotive industry suffers cost disadvantages on a number of fronts: Labor costs, relevantly measured, are simply too high and too fixed in nature to handle the unprecedented volatility in the market place, despite years of diligent and responsible effort by management and labor. Much of the supply base to the domestic automotive industry is financially challenged and in need of restructuring. The Detroit Three need to accelerate the good work they have begun at pruning product lines, building more fuel efficient vehicles, and further reducing capacity. The auto industry has been working to fix these cost disadvantages but does not have the ability to impose the needed changes on its own because of many constraints not within its control. A bankruptcy filing most likely will not provide real world solutions if the constituencies cannot agree on the necessary restructuring actions - this is all too evidenced by the Delphi bankruptcy. Only with the clout of the federal government could meaningful and sustainable change take place - at the rapid pace that is needed. Organized labor generally opposes the magnitude of givebacks that are necessary to bring costs in line with the new domestic manufacturers. While it is understandable to sympathize with their plight, it is imperative that all parties sacrifice to fix the business model. A further reduction of costs is needed, or we face the unspeakable prospect of there being no jobs at all. While support is needed by the Detroit Three, additional financing is critical for its supply base to encourage the efficiency and rationalization that is so badly needed after the loss of market share by the Detroit Three. Some of the funding provided for the industry should be earmarked for consolidating transactions in the supply base. Finally, the Detroit Three must pare its product lines and production capacity down significantly while at the same time the public looks to them to invest in new fuel efficient vehicles and technology. Such rationalization cannot be done cheaply or without pain. A condition of the federal loans should be a plan for the Detroit Three to address overcapacity and match the number of their product lines to the reality of the market. Having worked closely with automakers and suppliers for decades to help them manage their businesses, I know first-hand the challenges these companies face and the critical point the industry has reached. From my perspective on the front lines, I can attest that the warnings being sounded are not posturing. They are indeed real, and without the support of the federal government, we could see the catastrophic consequences. Implementation of a massive restructuring will take time. These are sizable companies with numerous, complex issues. We believe the potential costs of misplaying the current liquidity crisis could be extremely severe and providing financial assistance on an expedited basis is vital. The Detroit Three need a bridge to successfully restructure. The American Three Million need it as well, and they need it now. -Bill Diehl is President and CEO of BBK, a Detroit-based business advisory firm that has supported automakers for more than 30 years in managing their operations for improved performance and mitigating risk in their supply chains.