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Pastimes : Ask Mohan about the Market -- Ignore unavailable to you. Want to Upgrade?


To: MythMan who wrote (6488)10/28/1997 4:34:00 PM
From: Cynic 2005  Read Replies (1) | Respond to of 18056
 
A bull case!
---------

Tuesday October 28 3:20 PM EST

Company Press Release

Investor Relations Implications Of Monday's Drop: Ownership To
Remain Unchanged

NEW YORK--(BUSINESS WIRE)--Oct. 28, 1997--Georgeson's Senior Managing Director of Research,
Richard Wines, offers the following analysis of the investor relations implications of yesterday's correction:

What's going on? Probably not too much. We expect the ownership composition of most stocks to remain
relatively unchanged despite yesterday's record trading activity:

- Yesterday's volume was the equivalent of only about 0.3% of the shares outstanding in the whole market. Our
study of the impact of the 1987 crash on the ownership of our clients showed that about 60% of the volume on
''Black Monday'' and the following two weeks was day trading, index arbitrage and other types of short-term
activity that did not result in any permanent changes of ownership. Probably yesterday's percentage of short-term
trading was even higher -- much of the volume was the same shares trading repeatedly.

- Most institutional positions will remain unchanged. Our 1987 study showed that overall institutional ownership
remained steady during the weeks following that event. Total movement of shares between institutional positions
averaged only about 2% of the outstanding shares.

- Individual ownership will also remain steady -- as our study showed it did following the 1987 market crash.
Individuals were not net sellers.

- Mutual funds may lighten their positions slightly. Fund managers (especially Fidelity) were major sellers in 1987.
At the very least, the net of purchases and redemptions is likely to turn negative, removing some of the upside
support that had come from mutual funds. However, this effect will be moderated because approximately half of
fund inflows currently are 401k and similar type investments that are basically on autopilot.

- Much of the institutional activity yesterday took the form of options selling. This is the fastest way for mutual fund
mangers and other big investors to lock in profits. Moreover, they don't have to sell any of their favorite picks. Of
course this gets arbitraged right back to the equity markets, but the impact is random.

- As a result, most of yesterday's trading had little or nothing to do with the fundamentals or perceptions of
particular stocks. Indeed, selling was probably focused not on the weakest stories but on larger cap stocks with
the most liquidity.

What are the implications for Investor Relations Practitioners?

- The next few days will not be good times for corporate announcements, especially positive ones. They will get
lost in market news. (However, Georgeson has seen no fall-off this morning in analyst meeting attendance or
teleconference dial-ups.)

- Corporations should review their relative valuation. Although the impact of yesterday was widespread, not all
stocks were affected equally. Consequently, all relative valuation analyses should be updated immediately.

- Buybacks make more sense now than last week. In 1987, we did a special study that found that the many
companies that announced buybacks in the weeks following the crash did not perform any better than those that
did not. Nevertheless, with a ''10% off'' sign effectively on their securities, corporate treasurers should find this an
attractive time to accelerate existing buyback programs and initiate new ones. Basically, the earnings leverage of a
buyback will be 10% more this week than last and companies whose high p/e multiple previously made buybacks
of marginal utility will now find the mathematics changed in their favor.

- Target lists need to be reviewed immediately -- as we always recommend whenever valuation levels change.
Lower multiples may make value investors more viable targets than before for many companies. Mutual funds are
likely to be somewhat less attractive targets because their net cash flow may halt or even reverse.

- On the M&A front, the landscape has changed considerably. Outstanding and possible new stock tender offers
have suddenly become less of a threat. On the other hand, cash goes further now, making cash tender offers more
potent.

- Finally, IR practitioners must continue to communicate, to reassure investors about the soundness of their
fundamentals. Investors will be looking for safety. Good communication is one of the ways of providing that safety.
But, don't be surprised if it is hard to get analysts and managers to concentrate on your message in the next few
days. They have other things on their minds.

- Explain any impact (or lack thereof) of the stock market correction on the fundamentals of a company -- i.e.,
potential changes in consumer activity, exposure to margin loans, changes in acquisition strategies, etc.

- Explain any potential impact of or exposure to Southeast Asian markets.

- Above all, don't panic. Remember that market events are not entirely rational.

Georgeson conducts analytical research into trends affecting shareholder composition, and counsels clients on
enhancing shareholder value. Georgeson is the largest investor relations and corporate governance consulting firm
in the world.