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To: CPAMarty who wrote (24734)	11/3/1997 8:59:00 AM
From: Robert Utne	Read Replies (2) \| Respond to of 50808

Marty, How will 112 Kbps "carry digital video to the home"? I'm aware of recent improvements in digital compression but 112 Kbps still is too narrow a pipe for NTSC quality video. If you want digital video, call up your local DBS system and order a dish. Also, according to this month's issue of Video Magazine, several satellite companies will be offering Dolby audio in the first quarter of 1998 and full HDTV video later in the year.

To: CPAMarty who wrote (24734)	11/3/1997 9:06:00 AM
From: BillyG	Read Replies (2) \| Respond to of 50808

Video Interface Port (VIP) provides the interface between a graphics controller and DVD decoder in a PC graphics board.................... LSI Logic, S3, SGS-THOMSON, and Trident Microsystems Select Innovative Semiconductors' VIP Cores MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Nov. 3, 1997--Four leaders of the multimedia semiconductor industry have selected VIP (Video Interface Port) cores developed by Innovative Semiconductors, Inc. in the development of their video controller devices. Innovative, a leading supplier of high-performance communications and video Intellectual Property cores, announced today that LSI Logic, S3, SGS-THOMSON, and Trident Microsystems are among the companies that have specified Innovative's VIP cores to develop video controller chips. Innovative was the first company to develop and market VIP cores, which enable semiconductor designers to dramatically cut development costs and time-to-market. VIP is a Video Electronics Standards Association (VESA) standard. VIP is an open standard which specifies the interface between graphics controllers and video devices such as DVD (Digital Versatile Disk) and Video Decoders. Microsoft endorsed VIP in its recently released PC98 Guidelines. VIP-based chips will be incorporated in products such as DVD systems in PCs. Market analyst Dataquest predicts that DVD drives installed in desktop computers will be a market worth more than $4 billion by the Year 2000 -- not including DVD players intended for home entertainment purposes, which will also incorporate VIP controller devices. "A year ago, we recognized that VIP would become a dominant industry standard," said Nabil Takla, president of Innovative. "We were the first in the world to develop and license VIP cores. I am excited that our partners recognize our leadership in their selection of our products." Innovative offers two VIP Intellectual Property (IP) cores: the SL15, VIP Master, and the SL10, VIP Slave. As with any open standard, compatibility is crucial, and these synthesizable cores are fully compliant with the VESA VIP 1.1 Standard. Offering both the master and the slave cores significantly reduces the compatibility concern, and provides a complete suite of design and verification tools for any VIP implementation. In addition, Innovative offers consulting services to support specific customer requirements. LSI Logic LSI Logic Corporation, a leading supplier of custom high-performance semiconductors, uses Innovative VIP cores in DVD devices for the PC platform. "Innovative Semiconductors' products and services helped LSI Logic produce the industry's first VIP DVD decoder solution in record time. The VIP standard is an important part of LSI's DVD product offerings," commented Naresh Baliga, Director of DVD PC marketing at LSI Logic. S3 Inc. "Working with Innovative Semiconductors, S3 intends to produce the world's first VESA VIP-compliant graphics chip," said Wayne Tong, video product marketing manager for S3, Inc., the world's largest supplier of multimedia acceleration hardware and associated software. "S3's commitment to VIP enables our products to interface gluelessly to a wide range of low-cost high performance video devices." SGS-THOMSON SGS-THOMSON Microelectronics is a global independent semiconductor company that offers a broad range of semiconductor integrated circuits (ICs) and discrete devices, including multimedia chips. SGS-THOMSON selected VIP to address the growing industry need for a low-cost open video architecture standard. According to Chris Mulvanny, U.S. Computer Business Unit Director at SGS-THOMSON, "Innovative helps us achieve our objective by significantly lowering the barriers in design, verification, and compatibility." Trident Microsystems According to Maria Tseng, director of Business Development at Trident Microsystems, Innovative's VIP Master Core will help Trident address the demand for a higher performance open standard. "The partnership will further enhance our ability to offer excellent video capture and MPEG decode features at consumer prices," Tseng said. Trident Microsystems, Inc., designs, develops and markets graphics controllers and multimedia integrated circuits for PCs Company Background: Established in 1992, Innovative Semiconductors, Inc. develops synthesizable RTL (Register Transfer Level) cores, the building blocks for developing high-performance ICs and chip sets for video and communications applications. The company's products include cores that support the Video Interface Port (VIP) standard, the IEEE-1394 standard, the Universal Serial Bus (USB) standard and Video Compression standards. The company is a member of the 1394 Trade Association, VESA, VSI, Rapid and the USB-IF. Innovative Semiconductors is located at 2570 El Camino Real, Suite 205, Mountain View, Calif., 94040. Phone: 650/917-5925, email: sales@isi96.com . For more information about Innovative semiconductors, Inc., please access the company's web site at isi96.com . NOTE TO EDITORS: Demonstrations of VIP-based systems using Innovative's technology are planned for Fall Comdex 97 at the VESA booth (Booth S7350) and at the booths of the individual companies named in this release. CONTACT: Innovative Semiconductors, Inc. Chris Lam, 650/917-5928 or Oak Ridge Public Relations Stacy Geise, 408/253-5042

To: CPAMarty who wrote (24734)	11/3/1997 10:54:00 AM
From: BillyG	Read Replies (1) \| Respond to of 50808

Former DiviCom engineer joins Packet Engines for development of Gigabit Ethernet....................... Three Networking Veterans Join Packet Engines Management Team Gigabit Ethernet Leader Continues To Grow By Signing Additional Top Notch High-Tech Professionals SPOKANE, Wash.--(BUSINESS WIRE)--Nov. 3, 1997--Gigabit Ethernet industry leader Packet Engines(TM) continues to expand its management team with the announcement today that three industry veterans have joined the company to head strategic departments. Nick Schommer is Packet Engines' new director of business development; James K. Wilson comes to the company as director of product development; and, Donald G. Reckles has joined Packet Engines as director of outbound marketing. Nick Schommer to Direct Business Development Nick Schommer has fourteen years of data networking industry experience in financial consulting, marketing, product management and sales. Prior to joining Packet Engines, Schommer was at Deutsche Morgan Grenfell (DMG) Technology Group providing data networking industry consulting services to the bank's research and corporate finance entities. Before DMG, Schommer worked for seven years with Bay Networks developing Bay's competitive marketing group and managing the Silicon Valley sales territory. Previously he worked for Hewlett Packard and Rockwell International. ''At DMG, Nick had a broad view of emerging technologies and companies,'' said John Armstrong, principal networking analyst at Dataquest. ''His move to Packet Engines validates the company's position as a technology leader in the emerging Gigabit Ethernet market.'' Schommer has a master of business administration degree in finance and marketing from the University of California, Los Angles, Anderson School of Management, and a bachelor of science degree in mechanical engineering from the University of California, Berkeley. James K. Wilson to Direct Product Development Jim Wilson previously served as director, encoder systems engineering for DiviCom, now a subsidiary of C-Cube, in Milpitas, Calif. There he managed development of the second generation 1 RU MPEG2 encoder, with responsibilities for all software, hardware and mechanical development. ''Jim brings a depth of experience in start-ups and technology that will prove especially valuable in our development of leading edge Gigabit Ethernet solutions,'' said Bernard Daines, Packet Engines president and CEO. ''His management and development skills will be especially key to our ongoing work. We are very happy to welcome Jim to the team.'' Prior to DiviCom, Wilson was vice president of research and development for Voyant corporation (formerly Knex Technology), president and CEO of Knex, and director of product engineering at Pixar. Additionally, Wilson held development positions with Evans & Sutherland Computer Company, Unisys and Hewlett-Packard. He received his BSEE and an MEEE from Brigham Young University. Donald G. Reckles to Direct Outbound Marketing Don Reckles comes to the Packet Engines team following more than three years at FORE Systems Inc. during which the company grew from $23 million to $395 million in revenue, making it one of the fastest growing network equipment suppliers in the United States. ''Don is a first class marketing professional who has proven himself in the industry,'' said Packet Engines' vice president of marketing, Jeff White, who previously worked with Reckles at FORE. ''I am especially pleased that Don is able to join us now as we prepare to unveil our leading edge switching products. Don's expertise will greatly enhance our strategic positioning for Gigabit Ethernet solutions.'' Prior to his work at FORE Systems, Reckles served as an internal consultant to start-ups and assisted in the privatization of Eastern European state-owned firms. In that capacity, he worked with a variety of communications and media companies. He has also held positions with AT&T and The Richards Group marketing and advertising agency. Reckles has a master of management degree from the J.L. Kellogg Graduate School of Management at Northwestern University, and a bachelor of business administration from The University of Texas. He also studied international marketing and management at The Copenhagen Business School in Copenhagen, Denmark. About Packet Engines Packet Engines Incorporated is a privately-held company founded by Bernard Daines in 1994. The company, a founding member of the Gigabit Ethernet Alliance, began its Gigabit Ethernet efforts in July 1995, and is now delivering high-level Gigabit Ethernet solutions directly and via a variety of industry partners. Packet Engines' products include high performance switches, hubs, network interface cards, and intellectual property licenses. Visit packetengines.com for additional information about Packet Engines. PE-4884, FDR, FDR12, G-NIC, PE-GMAC, PE-GNIC, PacketView, Packet Engines and the Packet Engines logo are trademarks of Packet Engines Incorporated. Contact: Packet Engines Nancy Goodspeed, 509/777-7241 nancyg@packetengines.com