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Technology Stocks : WDC/Sandisk Corporation -- Ignore unavailable to you. Want to Upgrade?

To: Bill D'Angelo who wrote (1291)	11/5/1997 7:54:00 AM
From: Secret_Agent_Man	Read Replies (1) \| Respond to of 60323

THE ARTICLE in this am's WSJ: SanDisk and Siemens to Unveil Technology for Cell-Phone Data By a WALL STREET JOURNAL Staff Reporter PALO ALTO, Calif. -- SanDisk Corp. and Siemens AG Wednesday will unveil a new chip technology that they say will drastically expand the data-storage capacity of cellular phones, pagers and other products. SanDisk, which is 25%-owned by Seagate Technology Corp., said its newest flash-memory technology will come in a two-chip module that is about the size of a postage stamp. The new MultiMedia card module is one-fifth the size of its existing product line and stores from two million to 10 million bytes of data. One of the new packages could store four to 20 times the information ordinarily stored in cellular phones. "It's so small you could lick it and put it on an envelope," said Walt Lahti, analyst at market researcher In-Stat Inc. in Scottsdale, Ariz. "Nobody else has shown anything like it yet." Flash memory chips are popular for portable electronic products because they store data even when electrical current is switched off. So far, SanDisk has lined up endorsements from companies that represent about 90% of the cellular phone market, including Oy Nokia, Telefon AB L.M. Ericsson, Motorola Inc., and Qualcomm Inc., as well as the cellular phone unit of Siemens, the German electronics company. Those companies say the smaller modules will allow them to pack more functions into a cellular phone, such as the ability to carry out computing operations or tap into the Internet. Nelson Chan, vice president of marketing for SanDisk, said the new modules will allow cellular phones to store or download information such as e-mail, news stories and stock quotes, and even entire phone books. He expects products using the modules will be available in the first half of next year. Here we Go! bg