To: Rex Takasugi who wrote (839 ) 11/7/1997 10:16:00 AM From: Rex Takasugi Read Replies (1) | Respond to of 1214
Company Press Release Thursday November 6 11:26 AM EST VTEL Chairman Heralds New Age of Digital Visual Communications Industry Focus Must Shift to Customer Needs ANAHEIM, Calif., Nov. 6 /PRNewswire/ -- ''Videoconferencing is an industry with a bright future, but as a market we must now move beyond the videoconferencing niche to a broad new era of Digital Visual Communications(TM),'' declared Dick Moeller, chairman and CEO, VTEL(R) Corporation (Nasdaq:VTEL) in his keynote address yesterday at the Telecon XVII Conference and Trade Show here. ''Digital Visual Communications go beyond traditional videoconferencing in that they're interactive, pragmatic and grounded in digital technology. Digital Visual Communications are truly all about time. Time is the real strategic business tool and the most precious and perishable asset of the global business community,'' Moeller continued. The Telecon XVII keynote audience of nearly 3,000 included telecommunication customers, resellers and manufacturers who were attending the world's largest conference and trade show on videoconferencing and its applications in collaboration, distance learning and telemedicine. More than 20,000 attendees are expected to attend the three-day exhibition. Moeller added that traditional videoconferencing has been hard to use and uncomfortable. He contended that too much proprietary architecture, and islands of technology and insufficient network management have limited the industry's growth. Moeller said the new era of Digital Visual Communications will provide products that are easy to use, possess mainstream architecture, are scaleable, provide for the maintenance and management of large networks, and are customer focused. ''We must see ourselves as providing a vital service,'' Moeller continued. ''We have to stop being in love with our technology and start a love affair based on understanding what our customers need. We must sell the ability to manage and control time. Only by taking this leap in thinking from 'videoconferencing' to Digital Visual Communications can we provide a product and service as essential as the telephone is today.'' Moeller believes that Digital Visual Communications will be a $20-30 billion a year industry once the technology becomes commonplace, and new strategies are initiated. ''VTEL will continue to address the factors that fuel mainstream adoption of Digital Visual Communications in partnerships both inside and outside the industry,'' concluded Moeller. VTEL Corporation is the world's largest developer and manufacturer of Digital Visual Communications systems. VTEL's innovative family of products provide superior video, data and voice quality, are simple-to-use, IP addressable and, because they are microcomputer-based, highly scaleable and easily upgradeable. Headquartered in Austin, Texas, the company distributes products through value-added resellers and partners in 54 countries. VTEL is committed to expanding its leadership position by providing the world's most innovative video networking solutions. VTEL's Digital Visual Communications systems are deployed in the most advanced corporations, healthcare facilities, educational institutions and government operations around the globe. VTEL is a registered trademark of VTEL Corporation. Digital Visual Communications is a trademark of VTEL Corporation. SOURCE VTEL Corporation