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Technology Stocks : 3Com Corporation (COMS) -- Ignore unavailable to you. Want to Upgrade?

To: Pancho Villa who wrote (9732)	11/6/1997 10:05:00 PM
From: Mang Cheng	Read Replies (1) \| Respond to of 45548

Another version of the COMS leading 56K modem article with a bit more information : "56K Modems Outsell 33.6K" (11/06/97; 9:00 a.m. EST) By Roger C. Lanctot, Computer Retail Week After months of price reductions and intensifying marketing activities, 56-kilobit-per-second modems outsold the 33.6-Kbps variety in September for the first time, according to audited retail sales data from PC Data, in Reston, Va. The lead emerged on the revenue side of the ledger, where the 56-Kbps modems grabbed 46 percent of retail revenue for all types of modems, a percentage point more than the 44.9 percent share for 33.6-Kbps modems. The 33.6-Kbps modems continued to dominate unit sales at 58.9 percent, PC Data reported. Modems using K56flex technology accounted for 30.8 percent of retail modem revenue and 36.2 percent of unit volume, while modems built around X2 technology made up the market-leading balance of retail sales. Overall, retail modem revenue was flat in September compared with September 1996, but unit volume was up 9.4 percent between the two periods. The unit market share for 56-Kbps modems rose to 31.9 percent in September, while 33.6-Kbps modems dipped from 60.5 percent of unit sales to 58.9 percent. The drop in revenue share for 33.6-Kbps modems reflected the steep discounting sweeping that segment, with $49 internal 33.6-Kbps modems becoming increasingly common. The unit sales share of slower modems has remained virtually unchanged since the beginning of the year, with market share simply shifting from 28.8-Kbps modems to 56-Kbps modems. Since the beginning of the year, average retail prices for all types of modems, without considering rebates, have fallen only $20 for 56-Kbps modems versus a $50 decline for 33.6-Kbps modems and a $25 drop for 28.8-Kbps modems. Modems operating at 28.8 Kbps have seen their share of unit sales fall to 8.7 percent in September from 23.7 percent in January. Copyright (c) CMP Media, 1997.