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Technology Stocks : NewKidCo International (OTC:NKCIF) (TSE:NKC) -- Ignore unavailable to you. Want to Upgrade?

To: Peter Brown who wrote (651)	11/7/1997 5:20:00 PM
From: esecurities(tm)	Read Replies (1) \| Respond to of 4231

>>Why would I want to be a shareholder of SoftQuad when Microsoft >>cleans up in web authoring? Breaking down the assumptions--1) SoftQuad is solely in the web authoring business. 2) Microsoft is cleaning up and there is no reason to compete... SQ is in the internet dev and software publishing business, wherein ~70% revenues come from Alpha's Software publishing and not from Microsoft dominant web authoring category. Our concern are existing (clean and protect, et al) and coming soon alphasoftware.com products which appear to be diving head-in to existing dominant oligopolies viz a viz Symantec, Quarterdeck, CA-Inoculan, et al... SQ does not perceive themselves as a FrontPage web authoring wannabe but a trendsetting and leading-edge W3C HTML standards eCommerce web site presence, design, development and database turnkey development system which optimizes two critically acclaimed and seemless? SQ-Alpha products HoTMetal 4.0 and WebFiler. This is an unequivocal superior competitive advantage should the mass consumer buy into it or more appropriately, how efficiently and effectively SoftQuad get's that message out, i.e. marketing. This is were the investment risk primarily exists, in our opinion. Who knows how great their products are other than the ones who specifically enter in -h-t-t-p-:-/-/-w-w-w-.-s-q-.-c-o-m???