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To: Sam who wrote (7669)7/9/2010 9:20:37 AM
From: Sam  Respond to of 7841
 
One more conflicting data point. We'll have to wait and see where the truth lies.

PC sales are up in Europe
There’s still some life in it
By Spencer Dalziel
Thu Jul 08 2010, 12:08
theinquirer.net

STATISTICS PUT OUT by UK market tracking company Context reveal that sales of desktops, notebooks and servers grew 10 per cent compared to last year.

The figures were compiled in 14 European countries from the second quarter of 2009 to the second quarter of 2010.

Yes, punters are still buying PCs despite Apple declaring that they are obsolete this year. PC sales were buoyant because of the inflated margin vendors were stamping on consumer all-in-one PCs, proving consumers were willing to part with more cash for a jack of all trades box.

This boosted the average PC price by three per cent which helped increased turnover by 11.9 per cent. Context also said it saw a resurgence in sales of business-oriented laptops.

"The 10.0 [per cent] unit growth rate for Q2 2010 was less than the 15.7 [per cent] we saw in the first quarter of this year," commented Context senior PC analyst Marie-Christine Pygott.

"Sequentially, the second quarter drop-off in sales was 4 points greater at 18.3 [per cent] than 2009. However, the growth during this quarter was double the rate in Q2 2009 which is encouraging for the rest of 2010."

Context also reckoned that the Ipad pushed up sales of tablet PCs. Tablet PC sales grew 257 per cent but netbook shipments declined, pointing to a maturing market.

"The signs for 2010 are looking encouraging," added Pygott. "PC unit sales growth rate for the first half of 2010 was 13.1 [per cent], an improvement over last year's first half growth rate of 9.4 [per cent]."