To: Snowshoe who wrote (2 ) 9/11/2010 4:54:18 AM From: elmatador Respond to of 2504 Brazil Class C will make the president: class C, a.k.a new middle class, reached 94,9 million people in 2009, or 50,5% of the population, according to a poll of “A Nova Classe Média: O lado brilhante dos pobres”. That research was based on the Pesquisa Nacional de Amostragem por Domicílio (PNAD).NOTE: The PNAD is a cross-section of households throughout Brazil. To reduce costs, the households which are surveyed in the PNAD are not chosen randomly from all those in Brazil. Instead, they are chosen based on a three stage procedure. ... Hence, the PNAD consists of a panel of about 800 municipalities, which is fixed between censuses, and a cross-section of households within these municipalities, which changes yearly. This allows one to estimate the impact of a social program on the variables measured by the PNAD when the program is implemented gradually at the level of municipalities. This group alone can make a president. In 2008, this group comprised 49,2%. According to professor Marcelo Neri, of Centro de Políticas Sociais (CPS) of FGV, around 29 million people entered class C between 2003 and 2009. On an economic point of view this class is the dominant one”, says Néri in the document. Also according to the researcher, the class C concentrated over 46,24% of the Brazilian purchase power, versus 45,66% in 2008. "Credit is important but not the main driver of this growth. It is a side show. Brazil had two big stabilization shocks, first introduction of the Real in 1994 and second "Lula's real", the confidence shock in the economy, showed that it would not break the contracts, and, to use the Brazilian expression 'took the goat out of the room'. "The work and the education of the Brazilian are still very bad but improved", Neri said. The social's “pyramid base”, formed by class D and E, also shrunk from 2003 to 2009: from 96,2 million to 73,2 million, “2 million ascended from this bottom group during the international crisis". That means, that in the last PNADs, more than half of the population of the UK was incorporated to classes ABC”, states Neri. "Prosperity is more on the worker himself than in the consumer". Which points that companies are much better because people will be consuming more". In the 90's the Brazilian went to school, got into the formal working sector is contributing to the social security and buying computers. In the study, it was compared with other BRICs like China. Although Brazilian expansion is much smaller, "the quality of Brazilian growth is indisputably better than China's in several aspects" better treatment of environment and work as well with increasing equality. SOURCE (in Portuguese)http://www.gazetadopovo.com.br/economia/conteudo.phtml?tl=1&id=1045176&tit=Classe-C-e-50-da-populacao-e-eleitora-decisiva-diz-estudo-da-FGV