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Biotech / Medical : Trinity Biotech (TRIBY) -- Ignore unavailable to you. Want to Upgrade?


To: milton who wrote (7367)11/12/1997 10:35:00 AM
From: Dan Lisman  Read Replies (2) | Respond to of 14328
 
Trinity Biotech Signs Contract Extension With Warner Lambert

BusinessWire, Wednesday, November 12, 1997 at 10:25

DUBLIN, Ireland--(BW HealthWire)--Nov. 12, 1997--TRINITY
BIOTECH plc (NASDAQ:TRIBY), and its partner Applied Biotech Inc.,
today announced that they have extended their contractual agreement
with Warner-Lambert Company for the exclusive supply of pregnancy
tests for the over-the-counter (OTC) market in the U.S. The existing
contract commenced in September 1993 and was due to expire in August
1998. The extension will allow Trinity Biotech and Applied Biotech
Inc. to continue to supply pregnancy test kits to Warner-Lambert
until August 2001.
The product, which is sold by Warner-Lambert under the brand name
ept(R) is the leading OTC pregnancy test in the U.S. having a market
share of 23% by volume. ept was relaunched in quarter 4, 1996 in a
new product design and presentation.
Commenting on the announcement, Brendan Farrell, President of
Trinity Biotech and head of Trinity Biotech's U.S. operations
stated, "We are very pleased to extend our highly successful
relationship with Warner-Lambert. The ept pregnancy test enjoys a
leadership position in the U.S. OTC market as a result of its easy
to use and rapid one-step technology, coupled with Warner-Lambert's
strong branding and merchandising skills."
Trinity Biotech develops, manufactures and markets over 90
diagnostic tests which address all three segments of the diagnostic
market 1) test kits for the clinical laboratory or traditional
market; 2) rapid tests for the emerging point-of-care (POC) market
and 3) simplified tests for the over-the-counter (OTC) market. The
company's tests are sold around the world in 65 countries.
"Safe Harbor" Statement under the Private Securities Litigation
Reform Act of 1995. The statements which are not historical facts
contained in this release are forward-looking statements that involve
risks and uncertainties, including but not limited to, the results of
research and development efforts, the effect of regulation by the
United States Food and Drug Administration (FDA) and other agencies,
the impact of competitive products, product development,
commercialization and technological difficulties, and other risks
detailed in the Company's Securities and Exchange Commission filings.

CONTACT: Jonathan O'Connell
Chief Financial Officer
(800) 603-8076
or
INVESTOR RELATIONS CONTACT:
Bruce Voss/Olga Fleming
olga@lhai.com
Lippert/Heilshorn & Associates, Inc.
(212) 838-3777

KEYWORD: NEW YORK
INDUSTRY KEYWORD: MEDICINE BIOTECHNOLOGY PHARMACEUTICAL PRODUCT

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Copyright 1997, Business Wire

Companies or Securities discussed in this article:
Symbol Name
NASDAQ:TRIBY Trinity Biotech Plc Spons ADR




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