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Technology Stocks : C-Cube -- Ignore unavailable to you. Want to Upgrade?

To: ggscott who wrote (25060)	11/11/1997 8:48:00 AM
From: coopie	Read Replies (2) \| Respond to of 50808

CUBE NEWS - can you say Toshiba (looks like the foots in the door!!!) Headlines Next Story C-Cube's ZiVA DVD Decoder Powers Toshiba's Groundbreaking Tecra 750DVD and 750CDM Notebooks Business Wire - November 11, 1997 08:30 %C-CUBE-MICROSYSTEMS CUBE %CALIFORNIA %COMPUTERS %ELECTRONICS %COMED V%BW P%BW Jump to first matched term MILPITAS, Calif.--(BUSINESS WIRE)--Nov. 11, 1997-- C-Cube DVD Solution Chosen for First Motherboard DVD Implementation from Top PC Supplier C-Cube Microsystems Inc. (NASDAQ:CUBE), the market leader in digital video compression, today announced the selection of its ZiVA DVD decoder with SecureView for Toshiba's new Tecra 750DVD and 750CDM notebook computers. By using C-Cube's highly integrated ZiVA DVD decoders, Toshiba is the first top-tier PC supplier to offer a motherboard implementation of DVD, ensuring the highest level of quality and compatibility for playback of copy-protected DVD titles. Opting for a hardware-based DVD solution, Toshiba's new notebooks also present significant progress in power consumption, a critical factor in the mobile computing market. By leveraging C-Cube's power-efficient ZiVA DVD decoders, Toshiba's Tecra 750DVD and 750CDM can achieve 3.7 hours of full-power battery life, as tested by Ziff-Davis' BatteryMark benchmarks, without compromising multimedia performance. "C-Cube's ZiVA DVD solution plays an important role in ensuring that Toshiba's customers get a true DVD experience," said Gary Elsasser, vice president of product planning for Toshiba's Computer Systems Group. "With C-Cube, the Tecra 750DVD and 750CDM provide the performance that meets Toshiba's high standards, and our development time and costs keep us ahead of the pack." "Toshiba once again reinforces it's market leadership by driving new key technologies and applications in mobile computing," said Alex Daly, vice president of marketing for C-Cube Microsystems. "By implementing ZiVA on the motherboard, Toshiba has set a new standard for video presentation and entertainment quality on a portable platform, while also maximizing battery life. We applaud Toshiba's innovative yet practical approach to delivering a true DVD experience." C-Cube's ZiVA decoders were selected by Toshiba because they provide the highest level of integration and most advanced architecture available in a single-chip solution. ZiVA is the industry's first single-chip DVD decoder to incorporate the DVD consortium's copy protection scheme, known as the content scramble system (CSS). By using ZiVA with SecureView, Toshiba's Tecra 750DVD and 750CDM notebooks can offer users full compatibility with the all DVD-standard content. About the ZiVA Family ZiVA offers the highest level of integration in a DVD solution by incorporating nine critical functions into a single chip: MPEG-2 video decoding, Dolby Digital decoding, MPEG audio decoding, CSS authentication and descrambling, sub-picture decoding, on-screen display, linear PCM audio decoding, demultiplexing and audio/video synchronization. The ZiVA DVD decoder family also offers the most efficient power management, requiring less than 1.5 watts of power for DVD playback, making it the ideal solution for portable and notebook applications. About C-Cube Microsystems C-Cube Microsystems Inc. is the industry leader in the development and delivery of highly integrated digital video silicon solutions that address the consumer electronics, communications and convergence markets. C-Cube is headquartered in Milpitas, California with offices in North America, Europe and Asia. Its stock is traded on the NASDAQ National Market System under the symbol CUBE. C-Cube can be reached at +1.408.490.944.6300 or on the World Wide Web at c-cube.com . CONTACT: C-Cube Microsystems Mary Giani, 408/490-8628