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Technology Stocks : Winstar Comm. (WCII) -- Ignore unavailable to you. Want to Upgrade?

To: pkwknk who wrote (2863)	11/12/1997 11:03:00 AM
From: DubM	Respond to of 12468

Company Press Release WinStar Telebase to Unveil Royalty Program at COMDEX Fall/'97 Biz@dvantage(SM) Infolink Program Brings Bounty of Business Data to the Web; Sites Gain Extra Advantage in Building Traffic, Increasing Revenue WAYNE, Pa.--(BUSINESS WIRE)--Nov. 12, 1997-- WinStar Telebase, a leading provider of online business information, will unveil a royalty-based, direct link program at next week's COMDEX Fall/'97show in Las Vegas. Biz@dvantage(SM) Infolink allows Web sites catering to the small office/home office - a.k.a. ''SOHO'' - audience to earn commissions with a link to Biz@dvantage(SM) (www.bizadvantage.com). The Web's premier business and industry research site, Biz@dvantage features financial and credit information from Dun & Bradstreet (D&B) plus 250 other brand name business databases. Infolink member sites receive a 5% royalty on every Biz@dvantage purchase made by customers originally registering for Biz@dvantage through that site's link. Visitors to the WinStar Telebase COMDEX location at PECO Energy booth No. S2550 can view firsthand the immediate and tangible benefits of a Biz@dvantage Infolink. Booth visitors can see how Biz@dvantage customers wanting specific company information can purchase one of Dun & Bradstreet's renowned business reports, including worldwide company profiles, credit and payment histories or supplier analyses. Or, how other customers interested in more broad-based business data can access critical information on U.S. and international patents and trademarks, management studies and articles from thousands of business and scientific publications. The Biz@dvantage Infolink member site accrues commissions for each transaction, regardless of the site from which repeat customers return. ''Qualified sites looking to offer value-added content and expand their revenue stream will find the perfect solution in the Biz@dvantage Infolink program,'' said Jeff Cutler, WinStar Telebase vice president, Sales & Marketing. ''We handle all customer registration, billing and support matters while the Infolink partner site leverages the power of the world's most well known and highly regarded business information brands to increase traffic, enhance content and augment revenues.'' While most active Web-based royalty or bounty programs involve taking orders for traditional retail products such as books and compact discs, the Biz@dvantage Infolink program broadens the Internet's virtual business model with the actual online delivery of business information products. A long-standing leader in online transaction processing, WinStar Telebase's tracking technologies allow for accurate identification and verification of links and customers. Hassle-free administration coupled with unmatched quality of data make Biz@dvantage Infolink a compelling program for sites serving the interests of small businesses and entrepreneurs. Two such sites that have already joined the Biz@dvantage Infolink program are Information International's ''The Small Business Advisor'' (http://www.isquare.com) and the Edward Lowe Foundation's ''Entrepreneurial Edge Online'' (www.edgeonline.com). ''In our search for high caliber operational business information to complement our own repertoire of small business resources, we found that Biz@dvantage not only offered the most well-rounded information on the Web but its Infolink program is also the simplest turn-key solution available today,'' commented Jill Bond, editor-in-chief, Entrepreneurial Edge. Sites interested in joining the Biz@dvantage Infolink program can complete an application online at www.bizadvantage.com/infolink/, or contact Jeff Cutler (jcutler@winstar.com), at 800/220-9553 or 610/293-4729 for more information. About WinStar Telebase WinStar Telebase Inc., a WinStar company (NASDAQ: WCII - news), has been meeting business end users' information needs with on-demand access to the world's leading online business resources since 1984. In addition to Biz@dvantage, WinStar Telebase develops other private-label Internet offerings and is the premier business content provider for leading commercial online services. NOTE: WinStar, Telebase, and Biz@dvantage are servicemarks or registered marks of WinStar Telebase Inc. All other names and marks are the property of their respective owners. More Quotes and News: Winstar Communications Inc (Nasdaq:WCII - news) Related News Categories: computers, internet, telecom