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To: NAG1 who wrote (685)1/10/2011 5:35:46 PM
From: thomas a. burke  Read Replies (1) | Respond to of 1056
 
Thanks Neal. Just ran through it and am very pleased with the projections. However, I was most pleased with the following statements found at the bottom of page 3:

=================================

This new glucose strip will have several key and positive economic features after its imminent
introduction
into the marketplace.

Although the diagnostic product uses its own proprietary methodologies, its performance
characteristics are almost identical to those of the leading brand, including accuracy (which is
paramount) and time-to-result.

Demand will be recurring because testing must be administered multiple times daily by the
diabetic user and the strips are not re-usable.

Its projected market price will be 50% below that of the current market-share leader’s
product.

This diagnostic will provide a superb value proposition for major retailers (chain pharmacies,
omni-store retailers, etc.)

In our opinion this new Distribution Agreement and a recently signed agreement with the world’s
largest retailer should prove to be epochal events in the corporate history and growth of ISCR.