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To: Larry Panik who wrote (6137)11/20/1997 1:09:00 PM
From: David Cimbol  Respond to of 19109
 
This is only a rumor, but Tom wants to know who is leaking info? It is an old rumor and this is the first acknowledgement from Tom of it tho if I am correct.



To: Larry Panik who wrote (6137)11/20/1997 1:12:00 PM
From: Brandon Anastasoff  Read Replies (1) | Respond to of 19109
 
The original rumor as reported by macosrumors:
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26-Aug 1997

Microsoft working on a new image format?

According to a reader, rumors of a new Microsoft-sponsored image format, being developed under the name TruDef by Total Multimedia, abound in his corner of the industry. TruDef would support both static and animated images, an unlimited number of colors, and compression superior to either GIF or JPEG without compromising image quality as much as those two standards.

The creation of a Microsoft-proprietary image format with those kinds of features would be a blow to Netscape and other Microsoft competitors in the Web browser market, especially if Microsoft does not allow licensing of the technology. Rumors has been told that Netscape is already working on a competing standard that may be superior, but with the division of incompatible image formats between the two browsers, one would most likely quash the other. Since Netscape still retains an approximate 64% share of the browser market, this could work in the corporation's favor if the battle came about at the time of the release of Windows98, which will use Microsoft's Internet Explorer as a key part of its interface.

More details as information becomes available.
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P.S. It wasn't me Tom :-)