To: Eric L who wrote (7001 ) 3/15/2012 9:50:28 AM From: Eric L 2 Recommendations Respond to of 9255 Marko Ahtisaari's Interview with Kauppalehti Optio ... ... referenced by Reuters in the prior post is not available online. YLE summarizes some of it in their article below and provides somewhat more detail about the interview than what Tarmo Virki provided: >> 'Heads up' urges Nokia design chief YLE March 15 2012yle.fi Nokia’s Executive Vice President of Design Marko Ahtisaari says in an interview with the Finnish business magazine Optio that he is looking for the next big leap in mobile user interfaces. It is likely to involve a radically different way of using mobiles. His vision for the mobile phone in 2020 can be summarised in two words: ’heads up’, meaning that users should be able to use their phones without hunching over a screen. He refused to give further details, beyond saying that it is a breakthrough, and that it involves speech commands. In a word association exercise, Ahtisaari said that Google’s Android operating system was a ‘business inovation’, and had ‘nothing to do with design’. He also described Apple’s iPad as ‘significant’, and the iPhone as ‘five years old’. Nokia’s forthcoming Lumia 900, meanwhile, was described as pure, clean-cut and simplified. Ahtisaari also said that work on tablets takes up around a third of his time at Nokia. On Windows Phone and Nokia’s ability to change its preferred smartphone platform, Ahtisaari says he believes the premise is wrong. ”First you have to ask, how much does Windows Phone should change,” said Ahtisaari. If the operating system is modern and holistic, it is pointless to change it. The most important thing is to get it into the market quickly, because the life cycle of operating systems is not eternal. Evolution always goes in 7-8 year leaps.” - Eric -